Hyundai's new scheme for Government employees

Hyundai Motor India Ltd has introduced a special new scheme called ‘Pride of India’ for Central and State Government, PSUs & Public Sector Banks employees. This nationwide scheme provides Government employees with benefits to the tune of Rs. 30,000 on purchase of select Hyundai cars. This scheme is not valid on recently launched cars like the Santa FE, Xcent and Grand i10.

With the 'Pride of India' campaign Hyundai strives to entice Government employees to their showroom, and hopes to boost sales.

Hyundai has been consistently selling approximately 34,500 cars per month since January 2014 (reference) and is currently, the second largest manufacturer in the country.