OLA's new cab services

OLA introduces two new cab services with the launch of the OLA Mini and OLA Prime. OLA Mini will feature cabs that transport passengers to their destination at competitive rates whereas OLA Prime will provide commuters with a more luxurious taxi experience.

The OLA Mini service is introduced in only 5 cities at the moment, namely - Mumbai, Delhi, Chennai, Bangalore and Pune. With prices starting at as low as Rs. 10 per km (in Bangalore), OLA Mini will go head to head against international giant - Uber, who recently introduced their low cost cab service in India called UberX. OLA Mini will also compete with local taxi and autorickshaw operators as well as radio cab service providers such as Meru Cabs, Easy Cabs, Mega Cabs, etc.

On the other hand, OLA Premium is pitted against Uber Black - Uber's premium service in India. OLA Premium is available in Jaipur in addition to the above mentioned 5 cities.

OLA is a Mumbai based radio cab service provider, servicing 12 cities across India. With the introduction of these services, OLA is geared to take on its core competitor - Uber. Users can avail these services only via the OLA mobile app.

The table below gives a comparison for the tariffs of OLA and Uber for Bangalore: