Nissan selects 19 students for their Brand Manager Program

Nissan Motor India Pvt. Ltd. (NMIPL) yesterday announced the list of the 19 students from across India who have been selected as Nissan Student Brand Managers (NSBM) for 2012.

Participation for the third edition of the NSBM program was better than its previous editions with 2,467 registrations from 590 colleges across 25 cities. Mumbai had the maximum number of registrations with 880 students, followed by New Delhi with 618, Chennai with 445 and Bengaluru with 362 applications.

The panellists this year consisted of eminent personalities such as Dr. Nirmalya Kumar – Marketing Guru & Faculty - London Business School, Mr. Prahlad Kakkar - Ad Film Director - Genesis Films, Mr. Harish Bijoor - CEO - Harish Bijoor Consults Inc, Mr. Josy Paul - National Creative Director - BBDO India and Mr. Nitish Tipnis - Director – Sales & Marketing - Hover Automotive India.

The panellists shortlisted the final entries from every region and 41 students were selected for the final round in Mumbai. The entries were judged on aspects like Uniqueness of the Idea, Relevance to the Automobile Industry, Clarity or Communication of Ideas, Innovative Thinking and Feasibility, while executing the Ideas.

The range of activities for the NSBM’s this year will vary from creating unique events of their own, from setting up test-drive days at their respective colleges to creating buzz about brand Nissan among student community. This year, the campaign was open to second year management students across the country, including the eastern part of the country where it was not thrown open last year.

Here is the list of the 19 NSBMs. Any BHP-ians in here?

Sr. No.    Name of the Nissan Student Brand Manager    City    Institute
1    Siva Sankar (National Winner)    Calicut    Indian Institute of Management Kozhikode
2    Tushar Sehgal (First Runner-up)    Ahmedabad    Mudra Institute of Communications Ahmedabad
3    Neha Damle (Second Runner-up)    Ahmedabad    Mudra Institute of Communications Ahmedabad
4    Garvita Kumar    Lucknow    Indian Institute of Management
5    Gopinath Ganesan    Tiruchirappalli    Bharathidasan Institute of Management
6    Ishan Singh    Mumbai    K.J. Somaiya Institute of Management Studies and Research
7    Krishan Kant Issar    Delhi     MIB - Delhi School of Economics, University of Delhi
8    Chirag Jain    Chennai    IIT Madras -DoMS
9    Nikhil Malhotra    Bengaluru    Symbiosis Institute of Business Management
10    Piyush Gupta    Kolkata    Eastern Institute For Integrated Learning In Management
11    Raman Gupta    Manipal    TA Pai Management Institute, Manipal
12    Rashmi R    Bhubaneswar    Xavier's Institute of Management Bhubhaneswar 
13    Sachidhanandham Lokanathan    Coimbatore     Amrita Business School
14    Amit Garg    Gurgaon    Management Development Institute
15    Sourabh Kothari    Delhi     Faculty of Management Studies
16    Sudeep Singh    Mumbai    NMIMS University
17    Anuj Nagpal    Pune    The Department of Management Sciences (PUMBA)
18    Veena Wadhwa    Bengaluru    TA Pai Management Institute, Manipal
19    Vivek Bhaskaran    Cochin    Rajagiri Centre for Business Studies