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Rumour: Maruti Dzire Tour to be discontinued by March 2017

Maruti Suzuki is reportedly planning to discontinue the Dzire Tour sedan by March 2017. The automaker is currently working on the next-gen Dzire, which is expected to be launched in India sometime next year.

When Maruti launched the current-gen Dzire in 2012, it renamed the previous-gen model as the Dzire Tour, and started selling it exclusively to fleet operators. The Dzire Tour, being a full size sedan, managed to hold its ground in the taxi business and brought in satisfactory sales numbers for the company. Maruti currently sells around 3,000 units of the Dzire Tour every month. However, with the new-gen model coming in the near future, the Dzire Tour has now become a bit too outdated to be on sale. This is the chief reason behind Maruti planning to pull the plug on this fleet-exclusive sedan.

Speculations also suggest that Maruti might launch a stripped down version of the current-gen model under the Dzire Tour name, once the new-gen model is launched. This will help the automaker to continue to have a dedicated contender in the growing taxi fleet business.

Source: ET Auto

 
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