Maruti sales outlets to be rebranded as 'Maruti Suzuki Arena'

Maruti Suzuki has announced that its sales network will be rebranded as 'Maruti Suzuki Arena'. 

The new showrooms will have a new blue facade and car buyers can avail of a valet service. 

On the inside, the showrooms will feature interactive touchscreens and a personalisation zone, where customers will be able to mix and match accessories and configure their vehicles. Additionally, the showrooms will also have a cafe & consultation area and an owners' lounge. Relationship managers will be equipped with tablets with an app for customers to browse and compare different models and variants. Customers will also be able to book or personalise their vehicles through a new website.

The company plans to set up more than 80 such outlets across India by March 2018. Existing showrooms will also be converted to Maruti Suzuki Arena outlets.