Genesis G90 luxury sedan previewed

Hyundai has revealed the first renderings of its new range-topping Genesis G90 luxury sedan, which will get the EQ900 badge in Korea. The car is the first model from the newly launched Genesis sub-brand, and is part of six new launches planned till 2020, starting this December.

The model will be the South Korean automaker's new flagship offering, succeeding the Hyundai Equus, which will be phased out. The design resembles the current Hyundai Genesis sedan and styling cues include a plus sized front grille with horizontal slats, LED head and tail lights, door mounted wing mirrors, sharp body lines, chrome / silver lining around the bumpers and doors, along with a low slung and stretched C-pillar.

Powertrain options will include a range of high displacement petrols, with the the Korean, Chinese, North American and Middle Eastern luxury car markets being the first targets.

The launch of the G90 is scheduled for early next month in Korea, and the brand will directly target luxury car makers like Audi, Mercedes-Benz and BMW. Other models in the range will include the G80 and G70, with the alphanumerical nomenclature being used to represent the model's segment. Apart from sedans, the Genesis badge will also adorn an SUV, a crossover and a coupé.