Tata Ace completes ten years; 1.5 million units sold

The Tata Ace has completed ten years in production. The vehicle was launched in 2005 and has managed to sell more than 1.5 million vehicles globally.

Tata claims that the Ace created the Small Commercial Vehicle (SCV) category and holds an 85% market share in it. It is a popular choice among entrepreneurs and small businessmen.

The Ace platform has thus far produced about 12 offerings, based on engine type, engine power and body configurations. The Ace family today comprises of the Ace HT, the Ace EX, the Ace CNG, the Ace High deck, the Ace DICOR NA, the Ace DICOR turbo, the Ace Zip and the Super Ace Mint. On the last mile passenger transportation side, the Ace platform has the Magic HT, the Magic CNG, the Magic IRIS and the Magic IRIS CNG.

At present, about 1,600 showrooms, sell the Ace variants. When the Ace was launched , the Tata Motors plant in Pune had a production capacity of 30,000 units per year. The vehicle now has a  dedicated plant in Pantnagar (Uttarakhand) with a capacity of 5,00,000 units per year. In 2012, Tata Motors commenced production of the Tata Ace Zip at a new plant in Dharwad.

Tata Motors started exporting the Ace in 2006. The company has managed to sell more than 100,000 units of the Ace family in 28 countries across South Asia, Africa and the ASEAN regions.