Royal Enfield sets up its first overseas factory in Argentina

This is the bike maker's first assembly unit outside India.

Royal Enfield has set up an assembly unit in Argentina. It's the brand's first factory outside India.

Royal Enfield has partnered with Grupo Simpa, the brand's local distributor to set up this unit. It is located at Campana in Buenos Aires.

Initially, three models will be assembled at this factory using completely knocked down kits (CKD). These include the Himalayan, Interceptor 650 and Continental GT 650.

Royal Enfield has been selling its range of products in Argentina since March 2018. It has five exclusive stores in the country. Royal Enfield also has a total of 31 exclusive stores and 40 retail touchpoints in Latin American countries. The brand has its presence in 60 countries across the globe.

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