Royal Enfield launches 'Reown' pre-owned bike program in India

Royal Enfield Reown is available in Delhi, Mumbai, Bangalore, Kolkata and Chennai.

Royal Enfield has announced the launch of its new pre-owned motorcycle business called "Reown" in India.

As part of the new initiative, customers can buy or sell their Royal Enfield bikes. Customers can also exchange their bikes for a new Royal Enfield motorcycle. According to the company, Reown aims to offer a hassle-free experience to customers and will ensure that they get a fair price for their motorcycles. A dedicated relationship manager will guide customers throughout the process.

All pre-owned motorcycles listed on Royal Enfield’s Reown platform will undergo 200+ mechanical checks and will be refurbished with genuine parts. Each bike will come with a warranty and two free services. Customers selling their bikes on the Reown platform will be offered a loyalty bonus of up to Rs 5,000 for Genuine Motorcycle Accessories.

Royal Enfield Reown is available in Delhi, Mumbai, Bangalore, Kolkata and Chennai. Financing options are available through HDFC and IDFC banks.