Mercedes launches 'Merc from Home' online sales platform

Mercedes-Benz has launched an online sales platform called 'Merc from Home'. Using this platform, customers can book and purchase a new car and also get it delivered at their doorstep. The full functionality of the platform is expected to resume from 4th May, 2020.

Merc from Home is divided into three basic steps - Click, Consult and Buy. The platform comes with a live consultation studio, which offers personalized product demonstrations and consultation to customers. It also offers finance and other value added services.

Customers can browse through Mercedes' product portfolio on this website. Customers can then select a model and configure it with the colour of their choice and optional accessories. The platform also displays the on-road prices and information on the availability of cars.

Once the customers have configured the car, they can consult product experts for additional technical information. Customers can also choose commercial consultation for special offers and finance quotes. The online concierge service is available from 10 am until midnight.