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Team-BHP Support ![]() ![]() Join Date: May 2004 Location: Bangalore
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| Triumph Motorcycles India : Is after-sales service killing this brand? The prelude or the customer plight! I have been a Triumph India customer since 2014 apart from the detune fiasco, things were mostly good at the beginning. Even the detune fiasco I would give Triumph a very good rating on how it was resolved to owners content and then later going ahead and publishing the real power figures of the affected model. Here in Bangalore, the sales folks were pretty good and service was pretty decent. Infact just between 3 close friends we had bought 5 Triumph bikes between 2014 and 2016, that should speak volumes regarding our faith in the brand. Now comes the sad turn of events, as the sales numbers went up the service started to suffer. Initial days it was mostly attributed to the long downtimes compared to the quality. Triumph India has a weird logistic model, where parts used to get shipped to Delhi HQ and from there shipped to dealership across the country. This resulted in huge delays, the whole procurement cycle used to take anything from 4 to 8 weeks! Whereas other brands used to ship parts directly in under 1 to 2 weeks. Fair enough these are premium bikes and not daily rides for many, so we accepted to live with the issues. As time progressed volumes increased and so did the complaints, most of the rider groups were filled with complaints and issues. Some dealers like the one in Bangalore tried to address some of it by opening a much larger service facility, which we were assured will take care of most of the issues with turnaround time and the agitated owners were assured of better service in the coming days. As time passed another more serious matter started popping up, the quality of service. Over the years other brands had opened shops and the fight for quality service technicians increased, with more opportunities around they moved to greener pastures. Some went to other brands, some were poached by private multibrand garages that were popping up, and some even started their own outfits. End result was more and more apprentice started taking over the job at dealer workshop. With no formal training process or hand holding from the brands, the dealership is on its own on how these new technicians are brought to speed on the bikes. End result pathetic service quality and sometime very dangerous mistakes that can put the rider's life at risk. The private multibrand garages started making use of this opportunity, but they never had access to OE parts, diagnostic softwares or special tools. This meant one can do basic and generic maintenance with these outfits, but when it comes to more complex / long duration services or repairs which needs troubleshooting, the Triumph owners were at the mercy of the dealership. Let me not get into accident repairs, they were real horror scenarios that even made us riders careful enough not to drop the bike or get into situations! LOL. It was all but natural that whatsapp groups started forming specific for services related issues, rides or bikes were no more the hot topic. It was how my bike got messed up, how my life was put in danger, how one was conned at service. Last when I checked one such group had 147 Triumph owners from across India! Obvious question arises, why was this not escalated to Triumph India? Reality was most of the owners had attempted to take this up with India as well as the UK Headquarters, but eventually like most brands, that does not care about their customers once the sale happens, Triumph also routes the owners back into the running around mode with dealer. People who have good contacts or connects at dealership will have better experience, whereas unassuming customers will take the brunt, often landing in very expensive bills based on the whims and fancies of the dealer. When things got hotter owners even had mass walk in meetings at dealership to take up the matter. I was part of two meetings here in Bangalore with the dealer, and abundant assurance was given on how things are changing and would improve for the better. Reality was apart from the sweet talk nothing much changed. The last one I remember was in April 2019 here in Bangalore. Few owners even went one step ahead and tried roping in Triumph India senior folks into meetings with aggrieved customers, I remember a meeting with Marketing and Dealer Development Head(If am not mistaken) Puneet, in one of the 5-star hotel in Bangalore on 16 Sep 2019. There were close to 70-80 customers who landed at the venue after the meeting was disclosed on the whatsapp group a few hours before. He was patient enough to listen to the folks to close to about 2 hours and we were really positive of the outcome. It was a free flow of experiences that was shared. by the customers. Owners even listed out items which if addressed by Triumph India and the dealer will make it a great brand. We all were assured that we will hear back some good news and things will be set in motion to fix. Leave the assurance away, not even an acknowledgment of the meeting or the points discussed has arrived even till date (Mar 2020). The reality today is that there is an absolute lack of trust on the service and technical capability at workshops and absolute lack of will from Triumph as a brand to get involved and resolve issues. Fear is such that customers video shoot the entire bike before giving it in for service, insist that they stand along their bikes during service to monitor work is being done, most of the loyal owners (some repeat customers) will not even recommend the brand to their friends. Only handful of dealerships across the country have had positive service feedbacks (real life and not based on some customer satisfaction survey, we all know how it goes), Mumbai, Cochin, Vijaywada and Pune also recently are I believe the better ones as per feedbacks. There are customers who ride from other states to these service centres to get their vehicles maintained speaks volumes about their service quality Vs others. Few questions comes to my mind and I hope these are reasonable expectations, after paying Lakhs of hard earned money to purchase these premium bikes!
No, we don’t want any sweet-talking executive to call us and take feedbacks, we want the brand and the dealers to act on what is already shared by so many of us and get things fixed! I will now start with my personal experience at service, and share few from other owners who responded to my request while taking this public. You might be wondering why the sudden post? I just realized I have my bike which has done 20,000 kms parked at my basement unable to be taken for a long ride (not coz of Covid) but due to the pathetic feedback of local dealer service, due to which I am unable to convince myself to risk the work on my bike. For the 20,000 kms service also I waited since Sep 2019, for some good news to come from other customers, when this never happened I had to use another dealership in another state to get the work done in Feb of 2020. Unfortunately, again the bike is down due to a normal wear and tear part (fork oil seal), so the choice is to get the parts procured and then do it at a known independent place (since bike is not rideable for long distance to the other dealership), ie if I manage to get the OE seals somehow. Add to this the risk of the local guys not having full grasp of what needs to be done. Travails of owning a Triumph India Motorcycle! Last edited by Jaggu : 23rd March 2020 at 17:19. |
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![]() | #2 |
Team-BHP Support ![]() ![]() Join Date: May 2004 Location: Bangalore
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? My personal experience with Triumph Motorcycle India service. Dealer Keerthi Triumph, Bangalore. Bike 1 Street Triple 675 2014 model. First Service – It was basic oil and filter change and was done fast and efficient. Mind you the service set up was small and along with the showroom at that time at Keerthi Triumph, Bangalore. Maybe this was one of the reason work was good, since everything was under one roof and prospective customers could easily see what the current ones experience lol First repair – While returning from Conoor and after a long ride in the rain, bike started erratic idle at low revs. Spend half a day cleaning throttle body and swapping sensors from demo bike. Finally I stepped in and google the error code and narrowed it down to atmospheric pressure sensor. Bike was rideable but it took 4 to 5 weeks (weekly follow ups from my side) for the part to come. Triumph was in it's second year and this was not a fast moving part so will give them benefit of the doubt. First annual service – My bike at that time had about 6000 to 7000 kms done but to ensure warranty is honoured I agreed to get the service done. Again normal oil and filter change stuff, but while returning I felt the gears were notchy and some noise from the drive chain. Came home and realized they had tuned the chain tension like a guitar string! It was too tight, rode back to the service and got the chain loosened. Gear change became ok, but the noise remained at low speed. It used to make the trademark “kachak kachak” sound, later realized that the over-tightening had messed up the O rings in the chain. Being an expensive replacement, I let it be till the day bike was sold at around 11,000 kms. Bike 2 Tiger 800 XRX preowned 6700 kms. Though I booked a brand new one at my dealer, current bike popped up on the riding group and since I could save on EMI opted for it. I had paid 50,000 INR as advance, but instead of refunding I bought accessories and remaining was adjusted for the service. Mind you inspite of this and being a repeat customer, they deducted 5000 INR for cancellation. I didn’t bother much since it might have been an incentive for the sales guy, so let them be. First annual service - As soon as I took the bike it was bout 10 months old, I took it for a full checkup and annual service at 7000 kms. Since I had the advance amount lying with the dealer, I gave them a full go ahead and asked them to replace whatever is needed. The service called and informed I need to replace air filter and brake pads. Pads were not in stock so placed an order and got the bike back. It felt good apart from those tyres which got buggered due to the long idle time out in the sun the bike previously had. Got the accessories also fitted. Repair visit – Brake pads had arrived and got them fitted, some discount thing was running and I got decent rates too. While installing the trainee technician wedges screw driver between the pads to move the calliper pistons back and nicely scars one set of pads. There are some standard procedures that needs to be done, which was not done hence the wedge method. Result a screaming front brake right after change. Got the pads lightly sanded from outside and decided to live with rest. Got the cone set adjusted (was too tight) and this really helped in handling though the tires were bad. Fortunately this was done by a senior mech at that time and I was standing and checking on the tolerance lol Tyre replacement - Like a fool I took the brand new tyres to dealer to fit and they charged me some 1500 per tyre for mounting and took an entire day for this. I was told tyres were being fitted and balance at an external place and hence the additional cost. Later I realised I could have got the job done at Madhu's myself and got the retorquing of axle done at dealer for free lol. Lessons learned. Second Annual Service – Though bike had just done about 12,000 Kms, to have a clean service record and to retain the warranty I went ahead and got it done. I had left clear instruction to call me if any parts need replacement, and hence I was informed that air filter is clogged, was even sent a pic so I approved the same. I clearly don’t remember and have lost the bill, but either the filter was replaced or I was told it was cleaned and put back. More of this air filter replacement later. I had reported a slight hesitation at lower revs right from day 1 I took the bike, like something was choking the engine which remained even after service. This was reported at previous service also, as soon as I bought the bike. Both times I was assured it was normal Tiger behaviour, and since I was used to the more powerful Street, I was observing the issue. Was not convinced but let it be. Things got progressively worse over the months and years with regards to service feedback on various whatsapp groups, and with my previous experiences I was wary of taking the bike back into dealership. So I decided to skip the annual service then on and get the bike to workshop only at 20,000 kms and 4 years. Honestly the bike never skipped a beat and ran flawless those 18 plus months, that is the bike for you and why we love it so much. Meanwhile all the drama meetings we happening but on the other hand things never improved in reality, apart from more follow up calls. Finally I decided to get the bike serviced at dealer from a neighbouring state and that was a major revelation in itself. 20,000 kms + 4th year service (done at another dealership) The way in which those technicians worked, carefully taking out each part, cleaning and inspecting it and doing the necessary changes in itself was refreshing. Downside it was a small dealership with just two folks, so it took its sweet time and I could not complete two of the planned work and decided to put it off for later. After the service I took the bike home and the change was phenomenal. Yes I had new synthetic oil which I was experimenting, that would definitely not add to BHP. Yes new plugs, but my old plugs were in very good shape somehow. So what would be the reason for the transformation? Remember the air filter fiasco and engine hesitation the bike had from day 1, and reported at first and second annual service. That had disappeared completely and the bike was pulling like it should, clean, crisp and nice. The brakes, though the pads were at the end of the life, never felt so good! and am referring to right from day I picked up the bike. I always used to envy my friends bike on how it behaved in these two aspects and my bike was just like that bike now! That was the final coffin on my faith in the great Bangalore dealership and swore I would never risk going back. One of the major reason for the engine performance improvement was the air filters. Mind you this was replaced at around 7000 kms and then again replaced / or to give benefit of doubt cleaned at around 12000 kms. Now I will let this one image do the talking, you can be the judge if I was conned or it is normal for a bike with about 8000 or say 13000 kms to have such a filter. ![]() I had neglected the annual service so I blame myself for not changing the coolant at 3 years, ideally 2 years for our Indian conditions. The OE coolant would be bluish. ![]() When I shared my frustration on whatsapp and how I would be taking this public so that people know what this brand has become, few of the other group members shared their experiences with me to be posted here, sharing the same in the subsequent posts. Last edited by Jaggu : 23rd March 2020 at 17:46. |
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Team-BHP Support ![]() ![]() Join Date: May 2004 Location: Bangalore
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? Email shared by another customer who had raised the issue of engine noise from the bike. Quote:
Another email on same issue. Quote:
Last edited by Jaggu : 24th March 2020 at 14:13. | ||
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![]() | #4 | |
Team-BHP Support ![]() ![]() Join Date: May 2004 Location: Bangalore
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? Second customer who shared email interaction with me, mind you he is again a repeat customer to the brands Quote:
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Team-BHP Support ![]() ![]() Join Date: May 2004 Location: Bangalore
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? One more who came forward sharing the experience. Quote:
![]() Last edited by GTO : 28th March 2020 at 20:27. Reason: Spacing | |
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![]() | #6 | |
Team-BHP Support ![]() ![]() Join Date: May 2004 Location: Bangalore
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? Next owner Quote:
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? ps: all these are messages I received in first few on this particular WhatsApp group about Triumph India service issues, so don't think it is something against my "native" dealer ![]() On an average 1 or 2 new such experiences every month is reported for dealership across India. That is about 24 unhappy customers a year in just one not so widely published "WhatsApp group", count similar numbers from all the riding groups and bike specific ones.... and their annual sales is?? No surprises I guess if Triumph can't keep their die hard fans happy, how do they expect any goodwill from the general public / market, where these existing owners are the best marketing tool otherwise! We all love their bikes, but sad to say the service side has lots to catch up. Moving out from Assembly Line Section (More Information about this sub-forum) Last edited by Jaggu : 26th March 2020 at 13:35. |
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Senior - BHPian ![]() | re: Triumph Motorcycles India : Is after-sales service killing this brand? Very sad state of affairs. Though personally, I never trust any OEM completely. As of today I have even serviced my Harley Softail myself and also changed the tyres and/or removed the tyres to fixed permanent puncture on my Harley and Kawasaki Ninja 1000 myself. I own my complete set of tools, raising lifts and even a torque wrench for critical jobs. Though I understand it is not possible nor expected that a premium customer should ever need to touch his bike's entrails, it somehow always gave me peace of mind that I self taught myself to do those things. Hoping for prompt response from Triumph to sort out these issues lest we loose trust completely. And word travels very fast in India's premium bike fraternity. Cheers... |
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Distinguished - BHPian ![]() ![]() Join Date: Aug 2006 Location: Bangalore
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? Sadly, Kawasaki is no different. There were huge issues after the break up with Bajaj, and Kawasaki was very indifferent to what was happening at a dealership level. This forced me to start servicing my versys at home, and I even serviced two other bikes (with collective help of course, that 21 litre tank is a menace to lift and put back to access the air filter). Now I will never buy a bike with the air filter under the fuel tank lol. I don’t think I will ever return to an OEM unless I need a software update or keep some kind of warranty intact. And I think this is where we are caught between the devil and the deep blue sea. Doesn’t matter too much for peeps who clock big miles quickly. I was out of the warranty coverage of 24k/2 years in approximately 18 months. Last I heard, the 310 GS crowd have similar issues, so this looks like a brand wide pandemic (a pun in light of the current terrible situation the world is going through). I think only Honda escapes this perception. I think three services are enough at an OEM to understand if your bike is a lemon or not. Once that passes, it’s better to let go of so called warranty and walk out. Most folks abroad don’t even walk into the OEM for any kind of service. As long as they have bills to prove that oil changes were done at the correct mileage, their warranty stays intact like a factory warranty. |
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Team-BHP Support ![]() ![]() Join Date: Dec 2004 Location: MH-12
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? I am yet to come across a flawless service experience with a big bike dealer barring my experience at Wing world Honda in Bombay and my 2nd service experience with BMW's Pune dealer. But, I've never had the guts to leave my bike alone and let them take their own decisions with regards to it's maintenance schedule. Additionally there are always conspiracy theories on repute and the usual back bitching among various brands. Hope some multi-brand dealer is able to source OEM parts and keep maintenance guidelines as per factory spec. Wishful! |
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? I am a strong advocate of the notion that one needs to take care of their own ride. The dealerships here that sell these bikes just do not have the attitude, patience and understanding to work on a premium bike . Now I understand that not everyone has the necessary tools or know how to do extensive engine jobs but for regular service/ changing consumables etc one should be willing to get their hands dirty. Also, this notion that just because one has bought a premium 2 wheeler, the service experience will be any different to a 100 cc commuter is wrong. If you have one of the big 4 Japanese mark or the Brits , you literally can do without going to an authorized dealer for the entire duration of your ownership of the bike. Everything is available through 3rd party vendors OEM and superior to OEM. You can work on it yourself or find a competent garage outside. Too all the current and prospective premium bike owners, be willing to get your hands dirty and your ownership experience will be far more rewarding. Last edited by bigron : 26th March 2020 at 14:51. |
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![]() | #12 |
Team-BHP Support ![]() ![]() Join Date: Jun 2009 Location: Mumbai
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? Thanks for this thread Jaggu. I have owned and sold a Striple 765 S (with admittedly a lowly 2800 kms on the clock and no requirements outside two routine services) and a more extensively used 2018 Tiger XRX (~ 9000 kms on the clock, with the odd standstill fall and other minor routine issues). I have actually found the Mumbai dealer quite decent on all service related matters although a friend who owns a used Speed has indeed had a sub par service experience as well. I think in Bbay the issue is not lack of ability but a lack of attention to detail, particularly as servicing percolates down the channel. Atul is definitely quite competent, but you really need to ensure that he has personally supervised all aspects of whatever the issue is as the guys down the line are not that careful and a single issue can sometimes require multiple visits because of sheer carelessness. I acknowledge when it comes to riding two wheels, careless upkeep is a serious issue. To moralfibre's point, I also have the perception that service is generally sub par with all the big bike cos. Even I have heard Honda Wing World is an exception to this and are quite competent. I have also heard great things about Triumph Pune. Curious to know if anyone else feels otherwise. For Mumbai folks, the original tech head was Zubin Ponappa who runs his own aftermarket setup now at Kalina. He is absolutely superb and I trust him with a lot of stuff on my bike. Would encourage any big bike owner (Triumph or otherwise), specially those out of warranty to consider trying him. |
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? Let me chime in with my experience. Delivery Experince Right from the get-go. As soon as we booked the Tiger 800XRX the quick responses from the Sales team stopped. Mind you the bike was not yet delivered. If we call they do not pick up and if we text responses were after huge delays and a general lack of courtesy is what I would call it, my brother somehow was more tolerating with this behavior than me. We did visit the showroom about 2 times again post-booking and before delivery and the attitude remained the same, not even a proper acknowledgment was there. I guess we did not warrant the "potential client" treatment anymore since we already had our booking in place. ![]() Bike delivery went smoothly, nothing to complain there. Warranty Claim Now the fun part. Just about 2 weeks into ownership, the bike battery went dead, no cranking voltage. We called in for RSA for which we had paid for. And the usual message that no vehicle is available and that we have to wait for 1-2 days for a pickup. Image the plight of a rider mid-ride with a broken-down bike and this is what he/she hears. Luckily for us somehow they had a tow truck ready in a few hours and they came and collected the bike. Now the ordeal starts, the bike was diagnosed with a faulty battery and warranty for the same was processed, the replacement battery is available in stock. Yet to get the warranty-approved and work done took 2 weeks. That too after multiple phone calls to Keerthi Triumph and Triumph India. It is horrifying to realize that a warranty approval is not at the discretion of the service center but instead, the process includes dealer inspection, reporting to Triumph India, them getting back with a few more item list to check and dealer responding in positive then Triumph India to Triumph UK request is forwarded where they have to send approval, then Triumph India to the dealer the same has to be communicated and then the work gets done. All this while we had to cancel 2 ride plans we had and Keerthi was not even having the decency to provide a courtesy vehicle(read TD vehicle) for us to use, even after we requested for them to arrange one, the usual "let me see what we can do" response and no follow up. 1st Service I booked an appointment well in advance and reached there well before the svc opened up. I was first in line and I let them know(was also mentioned while booking in the service) that I will be waiting along with the bike and I would like to see the bike being worked on. They flat out refused to let me see the bike stating the svc bay was upstairs and no visitors are allowed. Mind you this was a first service and bare minimum work needed to be done. I also had the high-security number plates to be fitted. They made me wait from 9.30 till 1PM and yet the service has not been concluded. Now in between this, I had asked the Sales team who had yet to deliver the "Welcome kit" delivered to us to get it to the Service center where I was waiting and they informed me that they won't be able to do so. Even when they had to deliver the HS number plates to the svc(I just consider this outright lazy and uncourteous that they did so). Now since I was sitting there killing time I asked them if they can give me the TD bike to go to the showroom and collect the welcome kit(The TD bike sitting right there, this was the same bike I rode while TD'ing the Tiger, I was also in the market for a new bike, I later got myself the R1). This request was also shot down and no specific reason was given. Then came the most infuriating part for me. All the work was done and only the number plate riveting was left, this was told to me at about 12.30PM or so, even after 1.30PM when the bike wasn't ready I went and asked and got the response that the techs had left for lunch just now. They not only did not bother fitting the number plate and process the bike out in between the 12.30 -1.30 gap but left for lunch which meant I was stuck there for another hour or so. It is to note that while this whole ordeal, many bikes that came in after mine was worked on and processed out. And finally, the bike got processed out only at 3.30-45PM. A full day of mine wasted. And the worst part absolutely no remorse from their side. Just reading the google review for the service center and you'll see a lot of horror stories right there too. So yeah, Triumph has a long way to go as far as customer post-sales treatment goes. Cheers Krishna |
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Senior - BHPian ![]() | re: Triumph Motorcycles India : Is after-sales service killing this brand? Oh man. I'm so sorry to read all this. But not at all surprised. Triumph went from bad to worse. I have been at the receiving end of this lacklustre service for a long time and probably it was a good thing that I parted with my bike since I just DID NOT want to deal with them anymore.
If you want you can read my whole ordeal on my ownership thread - https://www.team-bhp.com/forum/super...omes-home.html (Triumph Street Triple - Blue Lightning comes home) This behaviour basically completely put me off the brand. Because of this I DID NOT pull the trigger on Thruxton R that they were giving BS4 deals on. As much as I loved the bike, I would rather not have to deal with them again. Triumph has great products but horrible service and customer experience. |
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| re: Triumph Motorcycles India : Is after-sales service killing this brand? Many riders in the Bangalore Street Triple whatsup group fear taking their motorcycles to the service Center. I feel this is a general sentiment across most of the Triumph motorcycle owners in Bangalore. A couple of owners in the whatsup group posted photos about certain bolts missing right after the service. Seeing those photos is like watching horror movies. As part of a meeting (in a group of 60 to 70 people) with a Triumph India executive (Mr.Punit), we even showed him those dreadful photos. End of the day, all our feedback and concerns fell on deaf ears. As Jaggu mentioned, there was not even a single acknowledgement from Mr. Punit. Triumph India needs to wake up and act on the inefficient dealer(s) (and also may be on their own executives for failing to act on the genuine concerns raised). |
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