Tata Indigo Manza : Test Drive & Review

autoweirdo · 22nd November 2009, 11:37

Quote:

Originally Posted by windiesel

Beats me too! Just because Vista is an INDICA Vista and the Manza, an INDIGO Manza, I know at least two chaps who are shying away from buying them. Maybe some hotshot MBA can shed some light on this apparently retrograde step?

Giving a old name (Indica / Corolla / Zen /Indigo) helps in better 'BRAND RECALL'. Luckily the members here are well informed about features. But if you look at sales perspective it becomes very easy for the company to pitch the car in mind of buyers, atleast they can relate the name which might help in better sales pitch.

( this is my first message so please excuse if anyone finds its offensive or out of track)

rajathv8 · 22nd November 2009, 12:44

welcome here autowierdo. i fell the name wouldnt make much of a difference. its very obvious from the looks that its a indigo with a few touches here and there. or was it designed to look similar?

MihirC · 22nd November 2009, 12:45

Quote:

Originally Posted by autoweirdo

Giving a old name (Indica / Corolla / Zen /Indigo) helps in better 'BRAND RECALL'. Luckily the members here are well informed about features. But if you look at sales perspective it becomes very easy for the company to pitch the car in mind of buyers, atleast they can relate the name which might help in better sales pitch.

( this is my first message so please excuse if anyone finds its offensive or out of track)

Welcome to the family Weirdo. Im sure you ll have a great time here.

rite2shree · 22nd November 2009, 14:58

. My Satin Gold Manza (Aura ABS) is on its way. The Salesman called up and said that my car was on transit. I couldn't believe what he said as it was the dealer who had informed me about the ABS - TATA issues. Hope everything works out well. They have promised to deliver the car by Thursday (After PDI). So I think the Tatas are keeping thier word and delivering the cars within the 3 to 4 weeks waiting period. Will keep you guys updated with my new thread.

vijaythacker · 22nd November 2009, 15:15

Quote:

Originally Posted by rite2shree

. My Satin Gold Manza (Aura ABS) is on its way. The Salesman called up and said that my car was on transit. I couldn't believe what he said as it was the dealer who had informed me about the ABS - TATA issues. Hope everything works out well. They have promised to deliver the car by Thursday (After PDI). So I think the Tatas are keeping thier word and delivering the cars within the 3 to 4 weeks waiting period. Will keep you guys updated with my new thread.

thats a good news, so manza is rolling down to be on owners hands, waiting to see your ownership thread.

Akhil@Bengaluru · 22nd November 2009, 16:52

Quote:

Originally Posted by rite2shree

. My Satin Gold Manza (Aura ABS) is on its way. The Salesman called up and said that my car was on transit. I couldn't believe what he said as it was the dealer who had informed me about the ABS - TATA issues. Hope everything works out well. They have promised to deliver the car by Thursday (After PDI). So I think the Tatas are keeping thier word and delivering the cars within the 3 to 4 weeks waiting period. Will keep you guys updated with my new thread.

I think TATA has started to delivering the cars

. Even i was told that Minimal Grey ABS cars are already dispatched,Dealer has even promised that i will get One by Wednesday/Thursday if i go with Minimal Grey (have already booked Monarch Red Aura ABS Diesel), But if i need Monarch Red will have to wait

firstguri · 22nd November 2009, 17:27

Yes that is what matters- owner accounts. The absolute truth. Even I'm waiting for someone to start an ownership thread.

adits · 22nd November 2009, 19:14

Quote:

Originally Posted by firstguri

Yes that is what matters- owner accounts. The absolute truth. Even I'm waiting for someone to start an ownership thread.

Already done by vjoy3. Here it is http://www.team-bhp.com/forum/test-d...e-finally.html

pgsagar · 22nd November 2009, 22:57

I see some guys complaining about top-of-the-line Manza not coming with alloys. No car this side of a Merc or Beemer comes with OE alloys which look good. After-market alloys look lot better than OE alloys. So why all this fuss about no alloys? Go get a wide variety of alloys to choose from than be stuck with lousy looking OE alloys.

firstguri · 22nd November 2009, 23:49

Quote:

Originally Posted by adits

Already done by vjoy3. Here it is http://www.team-bhp.com/forum/test-d...e-finally.html

Thanks Adits for bringing it to my notice. Will be on it ASAP.

GTO · 23rd November 2009, 09:51

Quote:

Originally Posted by harryskt

But I really dont understand why they sell the new cars like Vista & Manza with the names of the older cars (Indica & Indigo) as prefix.

Quote:

Originally Posted by windiesel

Maybe some hotshot MBA can shed some light on this apparently retrograde step?

Am no hotshot MBA (but an MBA nevertheless

) and will try to offer an answer. I personally am of the opinion that Tata should have called this car simply "Tata Manza" instead of "Tata Indigo Manza". Related Thread. Still, why do they continue to use the Indigo nameplate?

1. The Indigo has sold about 275,000 cars till date. Translated = Success and acceptability. Despite newer competition in 2009, and lower sales, the Indigo still managed about 3,000 cars on a monthly basis this year.

2. Clearly, the "Indigo" nameplate has a certain level of consumer comfort & trust. The Manza is a substantially improved product, yet its USP stays more or less the same. VFM + space + diesel + Tata + comfort. Similar positioning and hence, the same brand that has become associated with these values.

3. Leads to a sense of "continuity" and "stability" in the mind of the consumer.

4. Mega $$$$ (read = crores) already spent in making the Indigo a household name.

Quote:

Originally Posted by autoweirdo

Giving a old name (Indica / Corolla / Zen /Indigo) helps in better 'BRAND RECALL'.

Well said.

Quote:

( this is my first message so please excuse if anyone finds its offensive or out of track)

Welcome aboard! I hope we can see more such sensible posts from you

Quote:

Originally Posted by rite2shree

Will keep you guys updated with my new thread.

We eagerly look forward to your ownership report.

raveen_2023 · 23rd November 2009, 10:49

looks awesome for that price range. especially those massive head lights

mrwalker · 23rd November 2009, 11:14

Quote:

Originally Posted by pgsagar

I see some guys complaining about top-of-the-line Manza not coming with alloys. No car this side of a Merc or Beemer comes with OE alloys which look good. After-market alloys look lot better than OE alloys. So why all this fuss about no alloys? Go get a wide variety of alloys to choose from than be stuck with lousy looking OE alloys.

Well the alloys on the Linea look pretty good to me... Though I agree with the point that for a sub 8 lakhs on road (Pune) for a Diesel sedan with ABS and Airbags, saying the lack of alloy wheels is a negative seems a bit much. Though I'm sure that like ANHC, Tata will introduce alloy wheels as well in the near future.

Also saw the AutoBild quick-and-dirty Manza review where they have compared it with Dzire, Logan and (gasp!) Ikon. Agreed Manza is not a performance oriented car, but I see no reason why it should not be compared/ slotted with the Fiesta, Verna, Linea and SX4. Price could be one factor but surely that's not the only one while slotting a car in the C segment's subsegments?

julupani · 23rd November 2009, 12:13

In the previous thread on the Manza, pics showed the cars to have alloys with the Tata logo in the middle.
https://www.team-bhp.com/forum/1533927-post53.html

Is this just a one off case of making some alloys, or are these available as genuine accesories from the dealers?Anyone who have taken TDs have any idea about this and if available at what price?

Even my family is looking to go in for a Manza, but we will wait for a few months to look at how good(or bad) the build quality is. And also if this car too takes on the role of the older Indigo and goes on to become a favourite among the taxi operators.

Akhil@Bengaluru · 23rd November 2009, 13:24

Quote:

Originally Posted by julupani

In the previous thread on the Manza, pics showed the cars to have alloys with the Tata logo in the middle.
https://www.team-bhp.com/forum/1533927-post53.html

Is this just a one off case of making some alloys, or are these available as genuine accesories from the dealers?Anyone who have taken TDs have any idea about this and if available at what price?

Even i had seen the alloys in the previous thread. So went and asked dealer (Prerana in Bengaluru) on availability of alloys as accesories from Tata but as per dealer No Alloys are available for Manza as of now.

22nd November 2009, 12:44	#377
rajathv8 BHPian Join Date: Apr 2008 Location: Bangalore Posts: 385 Thanked: 771 Times	welcome here autowierdo. i fell the name wouldnt make much of a difference. its very obvious from the looks that its a indigo with a few touches here and there. or was it designed to look similar?
	() Thanks

22nd November 2009, 14:58	#379
rite2shree BHPian Join Date: Oct 2009 Location: Manipal Posts: 81 Thanked: 0 Times	. My Satin Gold Manza (Aura ABS) is on its way. The Salesman called up and said that my car was on transit. I couldn't believe what he said as it was the dealer who had informed me about the ABS - TATA issues. Hope everything works out well. They have promised to deliver the car by Thursday (After PDI). So I think the Tatas are keeping thier word and delivering the cars within the 3 to 4 weeks waiting period. Will keep you guys updated with my new thread.
	() Thanks

22nd November 2009, 17:27	#382
firstguri BHPian Join Date: Aug 2009 Location: Mohali Posts: 389 Thanked: 420 Times	Yes that is what matters- owner accounts. The absolute truth. Even I'm waiting for someone to start an ownership thread.
	() Thanks

22nd November 2009, 22:57	#384
pgsagar BANNED Join Date: Nov 2006 Location: Vizag Posts: 2,638 Thanked: 3,630 Times View My Garage	No alloys? So what? I see some guys complaining about top-of-the-line Manza not coming with alloys. No car this side of a Merc or Beemer comes with OE alloys which look good. After-market alloys look lot better than OE alloys. So why all this fuss about no alloys? Go get a wide variety of alloys to choose from than be stuck with lousy looking OE alloys.
	() Thanks

23rd November 2009, 10:49	#387
raveen_2023 BHPian Join Date: Nov 2008 Location: Hamden Posts: 120 Thanked: 55 Times View My Garage	looks awesome for that price range. especially those massive head lights Last edited by raveen_2023 : 23rd November 2009 at 10:50.
	() Thanks

23rd November 2009, 12:13	#389
julupani Senior - BHPian Join Date: Nov 2009 Location: Bhubaneswar Posts: 1,762 Thanked: 539 Times	In the previous thread on the Manza, pics showed the cars to have alloys with the Tata logo in the middle. https://www.team-bhp.com/forum/1533927-post53.html Is this just a one off case of making some alloys, or are these available as genuine accesories from the dealers?Anyone who have taken TDs have any idea about this and if available at what price? Even my family is looking to go in for a Manza, but we will wait for a few months to look at how good(or bad) the build quality is. And also if this car too takes on the role of the older Indigo and goes on to become a favourite among the taxi operators.
	() Thanks

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