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Originally Posted by Poitive Cruze control - pretty useless unless on is on the GQ cutting across Rajasthan.
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Voice activated controls? Isn't it easier to just reach for (ergonomically designed) knobs?. Give it 1-6 months, one may never use it unless one wants to flaunt some gizmos to his girl. Remember voice activated features on cellphones?
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+1
And it is a 'neutral brand' too!!! (wake up Ford)
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Possibly loose some 'body colour' stuff, some chrome, ICE (but they will have to work on getting a slot for standard size systems), OVRM's without indicators (if they have a provision to place them elsewhere), lesser electrical wizardry (intelligent and electrically controlled this and that), possibly safety features.
If Ford wants, with all this they'll get and excuse to price a model about 0.75-1.25L lower. Still retaining the handling and FE (especially in diesel) which pulls people to Ford/Fiesta. Now that would be an interesting model for Ford to launch around the festival season. That may very well be the plan! They get to position themselves as a Hyundai plus brand (questionably useful for their coming launches and brand positioning), Make use of the waiting lists on the Vento and Verna and when the time for big sales comes up, they are ready for a product with a killer price and more suited for what Indians ask for. Interesting months coming up |
Aah, a small typo may have caused a possible confusion.
"If Ford wants, with all this they'll get and
excuse" was meant to be:
"
If Ford wants, with all this they'll get
an excuse" Quote:
Originally Posted by vb-san Cruze control? ![Big Grin](https://www.team-bhp.com/forum/images/smilies/biggrin.png) |
I actually was LOL after you got that to notice.
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That’s a good comparison. I feel that the real use of voice activated controls will be to activate a handsfree phone call. Rest is good for marketing.
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Would the steering mounted control not be a lot easier for that, as besides driving one would also be thinking of the call to be attended to and then to add to it, having doubt over 'Jane' recognizing our accents?
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IMHO, all the players in this segment are neutral brands (or below).
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Internationally, maybe. In India, one sees people usually willing to pay more for a Honda or a VW badge, however the story seems to be changing (though it is debatable, given there are other reasons for Honda to cut prices - facelift, no diesel engine, petrol prices rising etc). Add to that how TATA needs to price their spacious vehicles (I do realize that A$$ to plays a role in all this, but also consider Vento and Skoda vs the rest)
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I doubt if they will dare to do that. That kind of discounts will be suicidal. I feel only a revered brand (in India) like Honda can pull off a price reduction successfully. Ford does not have that kind of a fan base.
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Just to clarify again, what I was talking about was NOT a price reduction on current models,
but taking out ANOTHER model at a much lower price point, which would appeal to the enthusiastic driver, be VFM and still frugal on fuel. It would allow them to have a broader spread across price points in the market, while still retaining some supposedly premium-brand positioning, which they seem to be trying to build.
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That’s a very well written piece. And especially on the brand positioning (with Hyundai) that could very much be the case.
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Thanks VB
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I feel different on the last part though. This pricing could be some kind of a future-proof one. Maybe they anticipate City and Vento to come up with price hike in the coming months (by end of the year).
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Yes, that is possible too, however if a car doesn't really take off initially, it may be a bit difficult to pick up later. This is where I think they have faltered. But let us not dismiss them. Hyundai too seemed to have over-priced the Fluidic, given it's rear seat etc, but we have talks of huge waiting periods and
talks of 35k bookings Quote:
Originally Posted by mdsaab Poitive thats a very valid point there on the voice activated controls. Almost all of us have them on our cell phones but we never ever use them. So it is indeed a rather gimicky feature.
vb-san regarding poitive's cruze control.
You cant blame him. He is the diesel guru on the forum. Cruze being one of the much talked about diesels after the optra ofcourse.
Poitive keep it up always a joy to read your posts.
Ditto for vb-san too. |
Ha ha ha! Correction VERY much needed here mdsaab. You are misguiding people by calling me a diesel guru!!
And yes, the Cru
ze bit would have come from the sub-conscious, with all this talk about the diesel rocket which seems even more VFM after Fords price 'strategy'
Thanks for the appreciation mate.
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Originally Posted by vb-san Yeah, voice activated controls in this case are just a marketing ploy – just to say that I got it better than others. For e.g.; will you press a button and mouth a few words (in the right accent) to get the A/C fan speed adjusted, or you will just turn the knob? ![Smile](https://www.team-bhp.com/forum/images/smilies/smile.png) |
Precisely!
But it also seems to be a reflection of the times we live in. People pay so much importance to the "features". At times, it seems many purchase decisions are being made on paper/excel with brochures on hand and a perception of the brand, than the actual experience; than on Test Drives et all.
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Thanks mdsaab. It’s indeed good fun with so much of information sharing happen around in the forum, and you’re one key contributor there! And yes, that cruze thing was just a joke .
Those two threads from Poitive are great references for diesel cars in this category.
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mdsaab surely is a key contributor. One which car companies/showrooms would hate, for the losses he causes to them by way of guiding Tbhpians to negotiate better
Loved that joke vb. Humour is always so welcome!
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Originally Posted by aravind.anand Yes the cruise control is useful only on the highways, but even the highways are cluttered with animals and morons in our country! |
Oh! I meant to say that it is
not really useful. That the only road I could think of it giving
any value was on the straight divided roads of Rajasthan which are a part of the Golden Quadrilateral which have little traffic and few obstructions (those who have driven there would know).
A bit OT, but since it is on safety, would add here:
Even on such roads, one can have maniacs coming on the wrong side of the road. Using Cruse control (VB: did I spell it correctly?!!) can get us a bit less focused and probably tone down our mind and attention. It may possibly even be a bit risky.
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I used this feature and showed it off to my friends and relatives when the phone was new, but now I forgot this stupid feature altogether until this Voice control debate came up. I just exercised those 'Shake Me' controls now, its fun actually |
It seems likely that the cars would go the same way.
(in lighter vein) Just hope they don't get the shake feature on the cars - swerve right to accept the call, left to reject; accelerate to increase the volume, brake to lower
EDIT: Sorry for such a long post. But am always unsure whether to break up posts into multiple posts, which may be back to back but easier to read than one long post.
@Mods: What do you say? Any limit after which it would be acceptable to break posts into more than one post?