Facebook Marketplace no longer allows used car dealers to publish listings on the platform

RahulNagaraj · 3rd May 2023, 11:48

According to media reports, from January 2023, Facebook Marketplace has stopped allowing authorised used car dealers from publishing their listings on the platform via the FB Business Page.

Facebook Marketplace no longer allows used car dealers to publish listings on the platform-fbmarketplace.jpg

Meta, the parent company of Facebook, has released an official statement that states they are just "changing how inventory is displayed in the future". Many industry specialists believe this is an attempt to push used car dealers towards the company's paid advertising platform. The new set of restrictions though, has led to mixed reactions among used car dealers. While some believe FB Marketplace is a must to reach a large number of potential customers, and are even ready to spend $1 million in Facebook Advertising. There are also a few dealers who feel the gains from the social media platform aren't too huge.

However, reports clarified that individual owners wanting to put up their cars for sale on the platform will not face any restrictions. This applies to any person-to-person listing, which will continue to be free.

Source: Automotive News

Link to Team-BHP news

100Kmphormore · 3rd May 2023, 12:24

Excellent! Especially here in the used car mafia in Bengaluru, where even slightly used cars and motorcycles cost brand new, putting laughable prices for cars in pitiable condition, multiple ads multiple prices etc will reduce, as they have to pay to post an ad and will be more believable. Owners who have good practices will not hesitate to pay the nominal fee as the customer would leave satisfied as the car is infact the same one they saw on the ad.

anoopGTkrish · 3rd May 2023, 13:24

Welcoming news. Bangalore used car scene is anything but a joke at this point. 2022 Toyota models are being sold at the original purchase price citing long waiting periods and higher cost of newer models.

greenhorn · 3rd May 2023, 13:46

FB thinks used car dealers will pay? How naive! Most classifieds sites are already flooded with proxies of dealers pretending to be owners. They'll just make a bunch of fake accounts!

kadanaJ · 4th May 2023, 10:25

This may affect the big used car dealers, but will do nothing to stop the hundreds of smaller dealers posing as individuals.

DrCar · 5th May 2023, 00:05

Facebook should instead allow only one post in each categories. So, if a user wants to sell multiple products like cars, bikes, mobile phones, etc. ; then he or she can post it only once in each category.
This might to some extent reduce dealers spamming the marketplace.

Also, with so much technology in facebook's disposal, can't their AI detect similar posts and photos and block both of them?
This will keep dealers away from making multiple posts of a single vehicle using different profiles.

3rd May 2023, 11:48	#1
RahulNagaraj Senior - BHPian Join Date: Mar 2021 Location: Bangalore Posts: 2,469 Thanked: 23,488 Times	Facebook Marketplace no longer allows used car dealers to publish listings on the platform According to media reports, from January 2023, Facebook Marketplace has stopped allowing authorised used car dealers from publishing their listings on the platform via the FB Business Page. Meta, the parent company of Facebook, has released an official statement that states they are just "changing how inventory is displayed in the future". Many industry specialists believe this is an attempt to push used car dealers towards the company's paid advertising platform. The new set of restrictions though, has led to mixed reactions among used car dealers. While some believe FB Marketplace is a must to reach a large number of potential customers, and are even ready to spend $1 million in Facebook Advertising. There are also a few dealers who feel the gains from the social media platform aren't too huge. However, reports clarified that individual owners wanting to put up their cars for sale on the platform will not face any restrictions. This applies to any person-to-person listing, which will continue to be free. Source: Automotive News Link to Team-BHP news Last edited by RahulNagaraj : 3rd May 2023 at 11:49.
	(14) Thanks

3rd May 2023, 12:24	#2
100Kmphormore BHPian Join Date: Jun 2022 Location: Bengaluru Posts: 512 Thanked: 928 Times	Re: Facebook Marketplace no longer allows used car dealers to publish listings on the platform Excellent! Especially here in the used car mafia in Bengaluru, where even slightly used cars and motorcycles cost brand new, putting laughable prices for cars in pitiable condition, multiple ads multiple prices etc will reduce, as they have to pay to post an ad and will be more believable. Owners who have good practices will not hesitate to pay the nominal fee as the customer would leave satisfied as the car is infact the same one they saw on the ad.
	(8) Thanks

3rd May 2023, 13:24	#3
anoopGTkrish BHPian Join Date: Nov 2019 Location: Bangalore Posts: 97 Thanked: 286 Times	Re: Facebook Marketplace no longer allows used car dealers to publish listings on the platform Welcoming news. Bangalore used car scene is anything but a joke at this point. 2022 Toyota models are being sold at the original purchase price citing long waiting periods and higher cost of newer models.
	(9) Thanks

3rd May 2023, 13:46	#4
greenhorn Senior - BHPian Join Date: Apr 2007 Location: KL-01 Posts: 7,852 Thanked: 4,796 Times View My Garage	Re: Facebook Marketplace no longer allows used car dealers to publish listings on the platform FB thinks used car dealers will pay? How naive! Most classifieds sites are already flooded with proxies of dealers pretending to be owners. They'll just make a bunch of fake accounts!
	(9) Thanks

4th May 2023, 10:25	#5
kadanaJ BHPian Join Date: Apr 2010 Location: Mumbai Posts: 592 Thanked: 969 Times	Re: Facebook Marketplace no longer allows used car dealers to publish listings on the platform This may affect the big used car dealers, but will do nothing to stop the hundreds of smaller dealers posing as individuals.
	(2) Thanks

5th May 2023, 00:05	#6
DrCar BHPian Join Date: Jun 2019 Location: Mumbai Posts: 216 Thanked: 916 Times	Re: Facebook Marketplace no longer allows used car dealers to publish listings on the platform Facebook should instead allow only one post in each categories. So, if a user wants to sell multiple products like cars, bikes, mobile phones, etc. ; then he or she can post it only once in each category. This might to some extent reduce dealers spamming the marketplace. Also, with so much technology in facebook's disposal, can't their AI detect similar posts and photos and block both of them? This will keep dealers away from making multiple posts of a single vehicle using different profiles.
	(2) Thanks