[amvj]

Roxor started off with a lot of noise and boasting about Jeep connection, war connection, heritage, etc. Many Americans who reviewed it loved them. It was all rosy until Jeep sued Mahindra and now the design looks like a donkey.

Now this is a national embarrassment. An Indian car company no different than Chinese - copying other company's intellectual properties. Not only that, just look at the latest Roxor. The design looks pathetic.

[anjan_c2007]

Originally Posted by SandyX

Possibly the updated Roxors at the factory.

Though wise people say we must never forget our ancestors and our family tree, sometimes it's wiser to forget and blush aside the past ancestry and get going by marching forward by carving our own path, niche and future.

[Turbo yoda]

Originally Posted by SandyX

Possibly the updated Roxors at the factory.

Attachment 2211624

I had posted this picture in a fb group and I got a message from Mahindra NA legal team asking me to delete it as it is not "released to the public yet".
Frankly speaking I am okay with the design. It's a farm/ off-road vehicle and it would look good with beefy tires and bumpers.

[shreevishnu]

Originally Posted by amvj

It was all rosy until Jeep sued Mahindra and now the design looks like a donkey.

Now this is a national embarrassment. An Indian car company no different than Chinese - copying other company's intellectual properties.

but also

Mahindra should be getting a thumbs down, especially the legal folk who thought this was a good idea to start with - the premise that to try to sell a "redesigned" almost "knock-off" based on an earlier licensed product is worthy of an attempt.

This "Chaltha hai" attitude is what causes a mockery of indian frugal innovation aka Jugaad.

[condor]

How about Mahindra using this grille for the Roxor ? Or would the other country object to it ?

[SandyX]

Official reveal is in a couple of days but this is what it is for the reworked Roxor.

[SandyX]

It's official.

Everything remains the same as before except the front clip. And a couple of grands rise in base MSRP.



More pics of what's changed with the 2022 Roxor.

[14000rpm]

I always thought the redesign rendering that was floating around at the heat of the issue was a joke. Alas the worst came true. This is a Half-Posterior attempt at a as cheap as possible built to purpose redesign.
I'm sure the after market segment will find a niche to 'correct' the ugliness and make it look like a Jeep again.

[SandyX]

A glimpse of what's in store from Roxor aftermarket. Mockup front end based on 70's J10 by OTR fabs.

[BrokenHW]

2022 Mahindra Roxor spied testing in India, near company plant in Nashik.

Source : Rushlane