Quote:
Why does Mahindra want to hold on to the Logan?
I mean it would have been easy for them to exit from the venture and concentrate on their core business - Utility vehicles.
Does it also indicate that Mahindra wants to stay in the sedans segment and probably build their own cars in future?
|
Mahindra can learn from the technical expertise. Just as they did with Ford, they will learn from this process too. And while I agree their strength lies in UVs, thinking of making cars is not too bad an idea considering their greener.
Quote:
Knowing Mahindra's product development history (Willys, 550, Armada, Bolero etc), they will be selling the same Logan with minor changes even 50 years from now.
|
@Gilead: 
. I don't know if you are joking or serious. But I won't discredit them so much. In the past fifteen years look at the number of all new platforms that they have created - the Scorpio, Xylo, Maxximo, the newer premium SUV. Dynamic I would think.
Quote:
More importantly, does Mahindra have the expertise to re-design a car ?
|
@theMAG: I think what this car desperately needs is a new set of clothes. The outside, Mahindra can take care of, though I won't bet on it being beautiful. But if they start making changes with the interiors, I doubt they'll pull it of as well as their international counterparts. Going by their current crop of vehicles, interior fit and finish is not exactly their forte, at least not as yet. And for the time being from what I've heard, the engineering in the Logan seems sound, so they won't have to meddle with that too much.
Quote:
I also think that the claim that Renault screwed up the Logan on it's own is a fallacy. Look at Mahindra's history with JV's. Ford came, they left, Renault came, now they are leaving, both prematurely. Both of these companies are, however, continuing in India. Once it might be coincidence, but twice? Don't you think that Mahindra might be to blame, even if to a certain extent?
|
One thing I will say. While the base variant Logan's were economical, I felt some of the other variants (the diesels) were priced poorly.
Quote:
So Renault thought they could take us Indians for a ride by pricing an ultra-basic,bland car more than twice its original tag,just by campaigning it as a 'wide-body' car!? Serves them right.
|
@AyAn!: Haha!! Wide-body car, I almost forgot that line. In fact in general, I feel that while many of the Mahindra advertisements had good brand recall, they were all a bit corny.
Quote:
The Alto was a flopped product when launched. Its sales increased only when Maruti made price corrections in the 0.8L variant and dropped the 1.1 variant. This was in 2004, I guess. Since then, 800's sales started dwindling. Point here is, that, at a lesser price, it became more VFM for the buyer.
|
@ashutoshb: Not to go off topic, but in my opinion, to call it a flopped product would be pushing it. Second, they did a lot of value engineering on the Alto to bring the price down and strategically wanted to promote it over the 800 (the car) and hence, even dropped the 5-speed variant of the Maruti 800.
Quote:
Whatever People might suggest.... I suspect Mahindra has no intention of keeping this vehicle in its manufacturing stable. It looks to me that Mahindra wanted to buy out this JV so that it can starts using the Manufacturing capacity of the existing plant to make more boleros scorpio and Xylos..... this is simple.
|
@anu21v: If manufacturing capacity is all that they require, they wouldn't be ending a JV to retool a particular manufacturing line to produce their UVs. Now, if your logic is that they would use this
better manufacturing line to improve the quality of their UVs, that also is not completely possible because the manufacturing lines and assembly processes required for a monocoque and a body-on-frame are completely different, so major and expensive retooling would be required. But otherwise, I agree that M&M can learn from the production systems.