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Old 9th January 2025, 13:17   #31
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Re: December 2024 : Indian Car Sales Figures & Analysis

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Originally Posted by ZenMaster View Post
Are you saying that if someone wants a Jimny they should buy it sooner than later?

I'm pretty sure that the moment Jimny production for India stops it starts becoming a "Cult Classic" and everybody want one and will pay a "Cult Premium" for it.

And "enthusiasts" will be cribbing about how they can't find a clean Jimny since almost every vehicle undergoes modification
Maruti should do an industry best practice when it comes to 'cult' vehicles. They have to visit the owners, spend at least an hour with them and understand if their market positioning and actual ownership use cases are matching to a certain degree. Else they have to work on it and either reposition the vehicle (which would dilute the brand) or rework the vehicle packaging itself to make sure its reaching the correct audience that suits the vehicle`s persona.

Making a vehicle like this successful is a lot of work, either you do it before the launch or be ready to do it now, its going to be even harder but there is no other choice.
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Old 9th January 2025, 17:15   #32
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Re: December 2024 : Indian Car Sales Figures & Analysis

Quote:
Originally Posted by ZenMaster View Post
Are you saying that if someone wants a Jimny they should buy it sooner than later?

I'm pretty sure that the moment Jimny production for India stops it starts becoming a "Cult Classic" and everybody want one and will pay a "Cult Premium" for it.

And "enthusiasts" will be cribbing about how they can't find a clean Jimny since almost every vehicle undergoes modification
Anybody should buy a vehicle only if it suits their needs. The needs maybe an ego boost or Point A to Point B travel or a mix of both etc etc. I only mentioned my opinion. I have no idea what Suzuki will do. Ideally they would at least try to recover investment cost. But things are now a days strange due to CAFE norms and the threat of penalties. Remember that Suzuki had to stop Jimny in Europe because of negative effect on CAFE, although it was still selling relatively well. Same may happen in India also. Since Jimny does not sell much, so impact is minimal but who knows.
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Old 9th January 2025, 18:31   #33
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Re: December 2024 : Indian Car Sales Figures & Analysis

What is with Mahindra 3XO sales numbers?
10000, 9000 x 2, 7000. Sales are in rounded numbers at least 4 times in past 6 months.

Are they limiting the numbers of 3XO to manage other deliveries or do they have surplus?
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Old 9th January 2025, 21:25   #34
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Re: December 2024 : Indian Car Sales Figures & Analysis

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What is with Mahindra 3XO sales numbers?
10000, 9000 x 2, 7000. Sales are in rounded numbers at least 4 times in past 6 months.

Are they limiting the numbers of 3XO to manage other deliveries or do they have surplus?
Mahindra had capacity to manufacture 10k 3XO units per month. The manufacturing priority might have changed with the advent of Thar Roxx. It looks to me that Mahindra has allocated more capacity to manufacture Thar Roxx and decreased 3XO production and all units that are manufactured are dispatched to dealers irrespective of customer booking.
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Old 12th January 2025, 17:23   #35
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Re: December 2024 : Indian Car Sales Figures & Analysis

I have raised this query in earlier months Sales Report So mods you may please delete if required.

I simply cant understand Mahindras stubbornness in persisting with Marazzo. Annual sales < 100. The sparsely-used production line can surely be more optimally used for high demand products.

Can someone please throw light here.
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Old 12th January 2025, 21:07   #36
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Re: December 2024 : Indian Car Sales Figures & Analysis

If I own a car business across the world and if I happen to sell jeep and Citroen in India, I would very well close my shop and move on. I will move on knowing the mistakes I did - right from not understanding the market and pricing it wrong.. the list goes on.. even though I cater to the world by producing certain models in India.. I just don’t understand the logic behind the dealer network of Jeep. Such a drowning proposition.

Sometimes.. you just need to bite the bullet. It’s the time for Stellantis . Not the time to launch a new variant of Meridian. What an joke.
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Old 12th January 2025, 22:40   #37
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Re: December 2024 : Indian Car Sales Figures & Analysis

Jimny settling in at 1000 odd units per month in the Oct-Dec quarter. Signs of niche & limited market acceptance at the prevailing discounted prices? (Curiously this slight rise & consistency in Jimny sales numbers uncannily coincide with the launch of the 5-door Thar ROXX)

3000+ units per month, consistently, for MG Windsor. Despite the iffy ride; maybe this is an indicator that VFM pricing will always reign supreme in the Indian car market, product shortcomings be damned.
With BYD, Vinfast & Mahindra coming in thick & fast; the 20+ lakh rupee EV segment will soon get serious & competent competition. TML had better gird up their loins.
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Old 12th January 2025, 23:25   #38
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Re: December 2024 : Indian Car Sales Figures & Analysis

VAG 2.0
  • Slavia, Virtus, Kushaq, Taigun have registered increase in sales due to heavy year end discounts.
  • The discounts were above ₹2 lakh for Kushaq and Taigun 1.5 DSG variants.
  • Virtus and Slavia had more discounts on 1.0 TC AT variants and there is still some MY24 inventory left on which discounts up to ₹2 lakh is available. This indicates that VAG 2.0 products have a good selling potential if VW decides to correct and reduce price by 1-1.5 lakhs


Maruti
  • Single digit dispatches of S-Presso would be concerning unless Maruti stopped production altogether in last week of November. There could be loads of S-Presso still sitting at dealer stockyards from previous month dispatches waiting to find a buyer and probably why Maruti did not dispatch new ones to save their dealers.
  • 16.5k Swift Dzire dispatches resulting in 40% month-on-month increase is noteworthy. The sub 4m sedan is back in sales numbers due to higher crash test rating.
  • If Maruti decides to do what they did with new Dzire to - Ertiga, Fronx, Brezza, Grand Vitara and Baleno, they can decimate the competition and can again lead number 1 spot by a very high margin.
  • 825 units of Invicto dispatched indicates that people will buy a ₹25lakh Maruti. If price goes higher, then the customer base changes who would prefer a Toyota as compared to Maruti for brand value. Maruti can gain a lot of sales, if they can convince Toyota to produce Invicto Hybrid Zeta and Delta variants which do not have an equivalent in Toyota.


Mahindra
  • XUV700 dispatches have gone down. This is typical Mahindra trend in December as they stop production. XUV700 dispatches would settle to about 7k after price increase in November
  • 3XO dispatches are going down and are in round numbers, while Thar (Thar and Thar Roxx) dispatches have increased. This is an indication that Mahindra has probably prioritized Thar Roxx manufacturing.
  • Scorpio-N is contributing to good number of sales in Scorpio brand in Tier1 and Tier2 cities. I see more Scorpio-N registrations in Hyderabad as compared to Scorpio Classic.


Tata
  • Harrier and Safari sales have stagnated to 1300 unit dispatches per month. This is far less than probably what Tata might have expected from their premium offerings.
  • Tata needs to act quick and fix QC and electronic issues in Harrier and Safari as it is more than 1 year since both facelifts were launched. Both Harrier and Safari are now priced higher than corresponding XUV700 variants which could also be result of lesser sale.
  • Curvv has settled at 5k average dispatch per month. This is just with 1.2 Revotron and diesel variants which are selling. Cars with Hyperion engines have not arrived as per my conversations with 4+ showrooms in Hyderabad. Curvv has found a set of buyers who could be the ones looking for boot bigger than Nexon but can't stretch budget to get Harrier.
  • Tata needs to focus more on born EV platforms rather than putting more focus on current EV portfolio which is based on their ICE platforms. Tata started mass market EV trend, but if they don't get new cars on born EV platform, they will loose EV market share to Mahindra, Hyundai and Maruti.

Last edited by kgt.v8 : 12th January 2025 at 23:28. Reason: Update bullet format
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Old 15th January 2025, 19:02   #39
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Re: December 2024 : Indian Car Sales Figures & Analysis

I still can't understand how HyRyder sells 2x of Elevate month-on-month. I am sure HyRyder's numbers are not coming from Strong Hybrid. Hyryder mild hybrid and Elevate are pretty similar offerings.

Last edited by navin : 29th January 2025 at 13:52. Reason: typos
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Old 15th January 2025, 21:10   #40
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Re: December 2024 : Indian Car Sales Figures & Analysis

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Still can't get how m-o-m, Hyryder sells 2x of Elevate. I am sure Hyryder numbers are not coming from Strong Hybrid. Hyryder mild hybrid and elevate are more or less pretty similar offerings.
I think (and I maybe wrong though), that the Hyryder sells more of the strong hybrid compared to the Grand Vitara which sells the mild hybrid more. That may explain why Hyryder is more popular than the Elevate.

The other reason that I can think of that the general public sees a Toyota, even if its a JV Toyota (like Hyryder) or a full rebadge like Taisor, as having a more brand aspirational value then a Honda.

Ofcourse, Honda are also to blame somewhat for not strongly pushing sales at dealership level in terms of more discounts and re-juggling the variant spread to accommodate more aspirational features at a lower price tag (example: only the top of the line ZXi gets adaptive cruise control, whereas the mass selling middle and lower variants do not get even normal cruise control).
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Old 24th January 2025, 20:57   #41
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Re: December 2024 : Indian Car Sales Figures & Analysis

How does Ciaz do 400+ numbers! This is a car with absolutely no update in past 5 years. While definitely a decent vehicle, it goes to show the might of Maruti.

On the other hand Citroen, now with decent products cant cross 400 for any models.
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Old 25th January 2025, 19:08   #42
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Re: December 2024 : Indian Car Sales Figures & Analysis

Profitability is key to the success of all private OEMs. Else they'll go sown the path of Daewoo & Chevrolet.

Can fellow TBHPians share Indian-specific turnover and net-profit of the major brands. Is this information available in public domain?
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Old 27th January 2025, 21:48   #43
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Re: December 2024 : Indian Car Sales Figures & Analysis

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And "enthusiasts" will be cribbing about how they can't find a clean Jimny since almost every vehicle undergoes modification
This is true, I always loved Civic. But I've waited too long and now its gone. Couple of days back I've seen a civic ad on OLX asking 21 lacs for 6 year old modified car that ran 55k kms.
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Old 29th January 2025, 12:23   #44
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Re: December 2024 : Indian Car Sales Figures & Analysis

One thing I shall appreciate is that commercial vehicles in rural sales are almost at par with urban sales.
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Old 31st January 2025, 23:08   #45
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Re: December 2024 : Indian Car Sales Figures & Analysis

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This is true, I always loved Civic. But I've waited too long and now its gone. Couple of days back I've seen a civic ad on OLX asking 21 lacs for 6 year old modified car that ran 55k kms.
Now thats a high quote! What would the original price have been 6 years ago?
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