[tbppjpr]

Mercedes trailed in the last decade but its good to see them at the top of the chart. They deserved it with few of the gorgeous looking new generation cars which are modern yet able to maintain the traditional legacy inside out. C63 is such a drool-worthy timeless design.

On the other hand BMW has lost it's traditional stealth character with those unnecessarily ugly big front grills.

Audi deserved the fate since their cars have started looking like Hyundais. But still such low numbers are surprising for the once market leader.

[soarersc300]

Originally Posted by RahulNagaraj

September 2024 sales numbers of Audi, BMW & Mercedes India

Thank you for sharing the information every month. Would request you to exclude the Audi numbers as the numbers provide more misinformation that actual information. Every month there are uninformed members who post a couple of messages writing obituaries failing to understand what the CBU count imply. They are assuming that these are the total sales of Audi and that it is not even in top 5 luxury brands by sales. While in fact if you look at just the petrol sales of luxury brands then probably Audi is the largest selling luxury brand in India.

Hope you understand and provide a better disclaimer for Audi or just delete it to avoid recurring misconceptions on this platform.

[AnkitShroff]

At the outset, thanks for starting the luxury brand sales thread (followed by a thread for electric vehicle sales as well).

By any chance, is it possible to get the information at model level (instead of at brand level only), similar to what you provide for the mass market cars in the monthly sales report?

The details will hopefully provide great insights into the luxury cars. For eg: I was expecting low sales (after the initial euphoria) from BMW X1 because of the poor engine choices/ outputs (I agree that the interiors and feature list justify the price point but surely not the engine). I was pleasantly surprised (and corrected) when I read recently that X1 and 3-series drive bulk of the sales for BMW.

[sunikkat]

Originally Posted by AnkitShroff

The details will hopefully provide great insights into the luxury cars. For eg: I was expecting low sales (after the initial euphoria) from BMW X1 because of the poor engine choices/ outputs (I agree that the interiors and feature list justify the price point but surely not the engine). I was pleasantly surprised (and corrected) when I read recently that X1 and 3-series drive bulk of the sales for BMW.

Like it or not, fact is X1 is the most sold BMW. And this I have experienced personally in both the BMW showrooms in Bangalore where most of the deliveries or enquiries were for X1. I guess BMW has done something right to impress the target audience. Personally I would pick a Q3/Tiguan/Kodiaq over a X1.

[soarersc300]

Originally Posted by sunikkat

Like it or not, fact is X1 is the most sold BMW. And this I have experienced personally in both the BMW showrooms in Bangalore where most of the deliveries or enquiries were for X1. I guess BMW has done something right to impress the target audience. Personally I would pick a Q3/Tiguan/Kodiaq over a X1.

It's a mystery in this forum as to why X1 outsells the likes of much more capable SUVs priced lower like Q3 / Tiguan / Kodiaq - especially why it outsells the Q3. I feel its down due to the supremely practical 2.0 liter diesel with 25kmpl + mileage and also it happens to be the one with most advanced features including ADAS which the others lack.

If you compare just the petrol numbers my guess is that the Q3 should be outselling the X1. If it doesn't then there's something really wrong with us Indians

[DRPSREDDY]

Originally Posted by soarersc300

It's a mystery in this forum as to why X1 outsells the likes of much more capable SUVs priced lower like Q3 / Tiguan / Kodiaq - especially why it outsells the Q3.

If you go back to history BMW's 3 series was the best selling car and 5 series and 7 series used to sell too less cars. Even now most cars sold are X1 and 3 series. BMW is more owner driven and aspiration for young Professionals, entrepreneurs and businessmen who have a love for performance. They have limited money to spend their early earnings and would prefer a luxury brand. Aged people do not much prefer BMW as they love to be Shaffer-driven.

[soarersc300]

Originally Posted by DRPSREDDY

If you go back to history BMW's 3 series was the best selling car and 5 series and 7 series used to sell too less cars. Even now most cars sold are X1 and 3 series. BMW is more owner driven and aspiration for young Professionals, entrepreneurs and businessmen who have a love for performance. They have limited money to spend their early earnings and would prefer a luxury brand. Aged people do not much prefer BMW as they love to be Shaffer-driven.

Isn't it even more perplexing then that the ones who are looking at performance will buy an X1 over a Q3? The 3 series, is still a performance oriented machine - 330i and 340i are leagues ahead of their competitors - but that's exactly the opposite when it comes to the X1, especially in the petrol avatar. We are only wondering about the purchase decision for X1, not the 330 or 340.

[AnkitShroff]

Originally Posted by DRPSREDDY

BMW is more owner driven and aspiration for young Professionals, entrepreneurs and businessmen who have a love for performance. They have limited money to spend their early earnings and would prefer a luxury brand. Aged people do not much prefer BMW as they love to be Shaffer-driven.

Which is exactly why X1's success is a surprise to many in this forum. The target audience for a Mercedes includes rear seat passengers mostly, and hence engine preference makes little difference (as can be seen by E-class being the best in its segment despite having the weakest engine, atleast in petrol; same for C-class which has the weakest petrol engine). However, as you mentioned, BMW customers, in most cases, prefer to self-drive and hence engine is much higher up in the requirement list.

Regarding the luxury brand tag, the comparison was never with the likes of Tiguan/ Kodiaq, rather it was with the likes of Q3 and GLA.

[DRPSREDDY]

Originally Posted by soarersc300

Isn't it even more perplexing then that the ones who are looking at performance will buy an X1 over a Q3? The 3 series, is still a performance oriented machine - 330i and 340i are leagues ahead of their competitors - but that's exactly the opposite when it comes to the X1, especially in the petrol avatar. We are only wondering about the purchase decision for X1, not the 330 or 340.

I meant to say that it continues with the same values youngsters have with the BMW. Aspirational value continues despite loosing on power aspect as preference has moved to SUVs but brand value extends.

If compared between BMW and Audi, the former has more desirable factor despite later possessing the Punch and drivability, but finally image truimphs over comfort.

[Venkatesh]

JLR India records its highest half-yearly sales, with 3,214 units sold from April-September 2024 (a year-on-year growth of 36%).

- Defender sales up by 75%

- Range Rover, Range Rover Sport bookings up by 60%

- All 12 units of Range Rover SV Ranthambore Edition pre-booked.







Link

[RahulNagaraj]

October 2024 sales numbers of Audi, BMW & Mercedes India

FADA has released the vehicle registration data of luxury cars for October 2024.

Mercedes-Benz has come out on top with 1,792 units sold, followed by BMW and Jaguar Land Rover, which have sold 1,475 units, and 484 units, respectively.



Luxury carmaker sales for October 2024:

• Mercedes-Benz - 1,792 units, up from 1,374 units in October 2023
• BMW - 1,475 units, up from 1,165 units in October 2023
• Jaguar Land Rover - 484 units, up from 442 units in October 2023
• Volvo - 160 units, down from 186 units in October 2023
• Audi - 24 units (CBU), down from 59 units in October 2023

Team-BHP's detailed analysis of October 2024 sales figures.

Link to Team-BHP news

[v1p3r]

Originally Posted by Venkatesh

Link

Should be pretty obvious to the experts at Autocar India and JLR India that the vehicle above is not, in fact, a Defender.

[RahulNagaraj]

November 2024 sales numbers of Audi, BMW & Mercedes India

FADA has released the vehicle registration data of luxury cars for November 2024.

Mercedes-Benz has come out on top with 1,396 units sold, followed by BMW and Jaguar Land Rover, which have sold 993 units, and 311 units, respectively.



Luxury carmaker sales for November 2024:

• Mercedes-Benz - 1,396 units, up from 1,380 units in November 2023
• BMW - 993 units, down from 1,227 units in November 2023
• Jaguar Land Rover - 311 units, down from 368 units in November 2023
• Volvo - 142 units, down from 232 units in November 2023
• Audi - 20 units (CBU), down from 49 units in November 2023

Team-BHP's detailed analysis of November 2024 sales figures (November 2024 : Indian Car Sales Figures & Analysis).

Link to Team-BHP news

[argho]

What has happened to Audi ?

[Taxman]

Originally Posted by argho

What has happened to Audi ?

The number of cars mentioned here include only the CBU cars such as A8L, Q8, RS5, etc.

The numbers do not include sales for CKD units such as A4, A6, Q3 unlike the figures for Mercedes and BMW.

I am sure considering the discounts and discussion on forums, Audi would have managed to sell more than 750 cars in the last month.

The numbers for CKD units is included in sales for SAVWIPL (abbreviation for the Indian entity) and hence is not disclosed separately.