New car buying decision is not a small decision in middleclass family. It involves all family members and lots of calculations has to be done. Also middleclass families don't change their cars too often and use it around 7-8 to 12-13 years normally.
2.5 Years back I was in market for new car. My primary requirement was it has to be comfortable 5 seater car with good luggage carrying capacity. My wife never travel light, sadly. For 3-4 days vacation also we always have 4-5 midsize bags plus small 2-3 bags. If it is 5+2 seater, better. Also we didn't want low slung car as my mom has issues with it. Budget was not set as such as I wanted to buy a nice car which will fulfill my requirements.
I always like Honda city but it didn't fit my requirements. Its not very comfortable for 5 people and it's a low slung car. So sadly it went out of my consideration. Checked cars like Hyundai Creta and Kia Seltos. Creta 2.0 design is very sad IMHO so immediately rejected it. Kia Seltos is a good car but top end models were going beyond 20 + lakhs and I personally find it very costly and thought its not worth paying that much money, so cancelled it. Cars like Nexon & Sonet are good but are little compact so rejected them.
Then thought of Innova. Called car for test drive and SA got it for me at home. Liked the car and it has good road presence. Car is comfortable and has good space inside. Last row was disappointing and for such a big size car, it offers limited space. Also with all rows up, boot space was very small. One more personal observation is it is not car like feeling when you drive Innova. Really downer was it's price. Top end was 30 Lakhs!! Second model was also 27+ lakhs on road. I found it to be very pricey, rejected.
Next visited Tata showroom. Really liked Harrier and Safari both. Personally I found Harrier better over Safari. Harrier has proper SUV shape and big boot space. Safari is 7 seater but last row was very difficult to access. Also with all rows up, no boot available which is really sad. Price was 23+ lakhs for Harrier which I liked which has leather seats and lots of features. Base models I didn't like much once you see leather one.
Now we started the thinking and calculation process came into picture. My initial thought was to buy car around 15 Lakhs, +/- 10%. I can easily go up to 18-20 Lakhs but Harrier which I liked was going beyond 23. Now my middle class mentality came into picture. My brain was telling me that no point in investing so much money into car which is a liability and value reducing asset. Mind wanted Harrier for sure. Brain says once car is out of showroom, you will lose 2-3 lakhs. Also yearly maintenance is high plus insurance and other costs will be higher. Sadly put Harrier on hold. Mind was still thinking about it though. In between my wife suggested to buy lesser value car now and after some time we can buy one more small car for her. (This was actually beneficial for her

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During all this process New Ertiga was always in mind. It's a wonderful car and I always like its versatile nature. New Ertiga's ride quality and comfort is really good and it can beat lots of other cars easily on this area. It's a spacious 5 seater car with lots of luggage space or it's a 5 + 2 seater with some boot space as well (200 + liters). You can go 6 people with lots of luggage too. After long thoughts, I booked Ertiga Zxi+ and fortunately got it delivered in 10 days (that time normal waiting period was around 3 months). I got Ertiga Zxi+ for around 11.3 Lakhs on road (did Insurance myself and didn't take extended warranty) and I am really happy with it. I am really happy with the car and started enjoying it as its a really nice car. Sadness of not getting Harrier soon vanished.
Now after 6 months of Ertiga purchase, I bought Honda CB350 bike for 2.5 Lakhs. Wife couldn't say much as I have listened to her while buying car. In last 2 years I have done 6-7 bike tours on it and really enjoyed it. It's a damn good bike and I enjoy every time I ride it. Its pleasure to drive on highways.
Fast forward to July 2023, I bought Ignis Zeta AMT for around 7.9 Lakhs on road for wife. Again its a very nice, VFM car for city use. It offers lot more for the price you pay in today's costly car market. I am enjoying its peppy engine and small footprint in city. Also this is my first Automatic car which is really helpful in city bumper to bumper traffic. Also biggest plus is wife is really happy with it and has become independent (don't have to go to boring places along with her now, LOL). She is taking car anywhere she wants alone without any issues. Due to AMT, car never halts anywhere, wife just loves that. She used to have lots of issues with manual.
Now when I lookback on my decision to buy Ertiga that time, I am really happy that I made the right decision. So in total I have spent around 22 lakhs but I have 3 good rides for me. Ertiga offers me lots of combinations for various family purposes and it does all things perfectly. My Mom simply loves it and prefers it over other cars in family like Hyundai Aura, Honda City, Nexon, etc. Ertiga suspension is really good and offers ride quality of the segment above car. My Honda CB350 makes me very happy whenever I ride it, specially when I take it on highways. Lastly Ignis makes my wife happy (When wife is happy, life is good, right?) & also make my life easy in city traffic. I also enjoy driving Ignis in city, fun to drive car for sure. So overall I am really happy with my decision that time to not buy costly car (23+ lakhs) and instead in 2 years I got 3 wonderful rides for myself. I guess my brain won over my mind and I am not complaining at all
