Re: Ford EcoSport: Most exported car of FY 2015-16! Great to know that the very same car I own (same color and variant as that in the above picture ) is the most exported but fully agree with GTO's observation that Ford always had and still have a step motherly attitude towards local customers.
One could say that they struggled to meet the initial overwhelming demand due to slow ramp up in production (however this is no excuse as they themselves shot their own foot) but even as time passed by, they did not flood the market with vehicles available on demand till early 2015. By then they had much more competition.
IMO the EcoSport could have easily become the Swift of current times considering that it is nothing more than a premium hatch and a very well built at that with great looks topped up with the rear mounted wheel (love it) but then Ford had other plans such as exports and just jacking up the prices all these years when it was in demand only to slash them when the real competition struck.
No wonder many feel that if it was a Maruti EcoSport the sales charts would be something else, easily over the five digit mark month on month. Anyway one consolation is that we also drive a model which is exported worldwide hence has a modern design and required built to sell in other more developed markets and yes it still lead compared to its nearest competitor the Vitara Brezza in build quality and power parameters (looks being subjective though)
Last edited by girishglg : 5th May 2016 at 11:44.
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