Media / Ad Blunders

rajushank84 · 30th July 2014, 19:01

The new Honda ad dubbed (transliterated, I should say) into regional languages is horrible. Humming something to the effect "Birds are flying.." with a picture of birds flying, and then HONDA.

Birds are flying, so what? What the hell does it have to do with Honda?

pillainp · 30th July 2014, 19:55

Till very recently (a couple of months ago -- I don't hear them now), there was a series of radio ads on a very popular (the most popular according to them) FM channel in Trivandrum, touting two of the greatest features of the Honda Brio and Amaze:

1) The Amaze!ingly powerful and responsive 1.5cc engine

2) The advanced Anti-Braking System (ABS) that would prevent skids and resultant accidents. In their words, this ABS (Anti-Braking System) would make the car GOOooooo!!!.

Forgive the childish emphasis -- purely a reproduction of their adspeak.

I've always wanted to call them on it, but since I only ever hear the ad when I am driving, I never got around to it. I can only call them after I reach my destination, and other concerns weigh the mind down when I do.

a4anurag · 30th July 2014, 20:56

Quote:

Originally Posted by rajushank84

The new Honda ad dubbed (transliterated, I should say) into regional languages is horrible. Humming something to the effect "Birds are flying.." with a picture of birds flying, and then HONDA.

Birds are flying, so what? What the hell does it have to do with Honda?

May be they are trying to say that "the birds are flying... So does the Honda"

Anurag.

zenren · 30th July 2014, 23:11

Quote:

Originally Posted by rajushank84

The new Honda ad dubbed (transliterated, I should say) into regional languages is horrible. Humming something to the effect "Birds are flying.." with a picture of birds flying, and then HONDA.

Birds are flying, so what? What the hell does it have to do with Honda?

Quote:

Originally Posted by a4anurag

May be they are trying to say that "the birds are flying... So does the Honda"

Anurag.

I think the Honda logo (for 2-wheeler division) is actually a Wing.

I remember the caption of Unicorn when they launched it used to be "wing rider" or something similar. That's what they are probably referring to.

a4anurag · 30th July 2014, 23:38

Quote:

Originally Posted by zenren

I think the Honda logo (for 2-wheeler division) is actually a Wing.

I remember the caption of Unicorn when they launched it used to be "wing rider" or something similar. That's what they are probably referring to.

You are spot on.

The two wheeler logo indeed are the wings of a bird so it personifies that it gives riders, wings. Brilliant thought and design.

Anurag.

rahul016 · 30th July 2014, 23:48

The new Honda two wheeler Ad is good. It reminds me of the "Hamara Bajaj" Ad which was also on similar lines.
At least it's better than the Mobilio Ad. The weirdest rap i have heard.

30th July 2014, 23:52

That's my ride! That's my ride!

I laughed to that ad for an hour an a half... Who even approves these things?

ramanak · 21st August 2014, 18:17

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Vid6639 · 21st August 2014, 18:18

Nissan Sunny ad from today's newpaper:

"Optimum Interiors with leather seats"

What in the world does optimum interiors mean?

mpksuhas · 21st August 2014, 18:21

Quote:

Originally Posted by ramanak

Absolutely the worst ad ever.

Well, there is competition for that title now.

Maruti Ciaz

-

arunphilip · 21st August 2014, 18:37

Quote:

Originally Posted by mpksuhas

Well, there is competition for that title now.

Holy Mother of all that's Holy! Please tell me that's not the official ad

suhas_raj · 22nd August 2014, 06:12

Quote:

Originally Posted by the-mechanic

That's my ride! That's my ride!

I laughed to that ad for an hour an a half... Who even approves these things?

Quote:

Originally Posted by ramanak

Absolutely the worst ad ever.Honda should have done a better job for Mobilio.

Exactly what I thought about the ad !
Horrendous ad. Whoever thought that was rap. Especially funny when the entire family starts humming and shaking their heads together

Skidrow · 22nd August 2014, 11:39

The Mobilio ad is curiously dated - it's like the sort of ad which used to come out in the 90s. (and it would have been terrible then too!)

My biggest ad issue is the Karizma ad which was debuted in the FIFA world cup. It shows the Arctic and an icebreaker and the Karizma leaping about.....and then it shows penguins.

Obviously the ad agency guys were asleep in the class when it was taught that penguins are only found in the southern hemisphere not in the Arctic!

Mad Max · 22nd August 2014, 13:23

Well, he did drive his Karizma so hard that he went over to the South Pole.

I agree that the Mobilio ad is kinda old-ish.

Here's one that I found very funny. Sorry, this maybe the wrong thread. But, the (un)lucky ones among us who have had the (mis)fortune to interact with an Italian family will know how this one goes.

Fiat Ad

ramanak · 3rd September 2014, 22:30

Quote:

Originally Posted by mpksuhas

Well, there is competition for that title now.

Hilarious.Imagine how this would have gone if the Mobilio bunch were to perform for this one.

30th July 2014, 19:01	#31
rajushank84 Senior - BHPian Join Date: Nov 2009 Location: Chennai Posts: 1,121 Thanked: 1,112 Times View My Garage	Re: Media / Ad Blunders The new Honda ad dubbed (transliterated, I should say) into regional languages is horrible. Humming something to the effect "Birds are flying.." with a picture of birds flying, and then HONDA. Birds are flying, so what? What the hell does it have to do with Honda?
	(1) Thanks

30th July 2014, 19:55	#32
pillainp BHPian Join Date: May 2006 Location: Trivandrum Posts: 329 Thanked: 171 Times	Re: Media / Ad Blunders Till very recently (a couple of months ago -- I don't hear them now), there was a series of radio ads on a very popular (the most popular according to them) FM channel in Trivandrum, touting two of the greatest features of the Honda Brio and Amaze: 1) The Amaze!ingly powerful and responsive 1.5cc engine 2) The advanced Anti-Braking System (ABS) that would prevent skids and resultant accidents. In their words, this ABS (Anti-Braking System) would make the car GOOooooo!!!. Forgive the childish emphasis -- purely a reproduction of their adspeak. I've always wanted to call them on it, but since I only ever hear the ad when I am driving, I never got around to it. I can only call them after I reach my destination, and other concerns weigh the mind down when I do.
	() Thanks

30th July 2014, 23:48	#36
rahul016 BHPian Join Date: Mar 2006 Location: Dehradun Posts: 106 Thanked: 10 Times	Re: Media / Ad Blunders The new Honda two wheeler Ad is good. It reminds me of the "Hamara Bajaj" Ad which was also on similar lines. At least it's better than the Mobilio Ad. The weirdest rap i have heard.
	() Thanks

30th July 2014, 23:52	#37
the-mechanic Posts: n/a	Re: Media / Ad Blunders That's my ride! That's my ride! I laughed to that ad for an hour an a half... Who even approves these things?
	() Thanks

21st August 2014, 18:17	#38
ramanak BHPian Join Date: Mar 2011 Location: Chennai Posts: 210 Thanked: 76 Times	Re: Media / Ad Blunders Post deleted by the Team-BHP Support : Please do NOT post messages that add little or no informational value to the thread. We need your co-operation to maintain the quality of this forum. Please read our rules before proceeding any further. We request you to post ONLY when you have something substantial to add to a discussion. Last edited by GTO : 7th October 2014 at 16:37.
	() Thanks $Received Infraction$

21st August 2014, 18:18	#39
Vid6639 Team-BHP Support Join Date: Jul 2006 Location: Bangalore Posts: 17,708 Thanked: 44,121 Times View My Garage	Re: Media / Ad Blunders Nissan Sunny ad from today's newpaper: "Optimum Interiors with leather seats" What in the world does optimum interiors mean?
	(1) Thanks

22nd August 2014, 11:39	#43
Skidrow BHPian Join Date: May 2007 Location: Mumbai Posts: 40 Thanked: 71 Times	Re: Media / Ad Blunders The Mobilio ad is curiously dated - it's like the sort of ad which used to come out in the 90s. (and it would have been terrible then too!) My biggest ad issue is the Karizma ad which was debuted in the FIFA world cup. It shows the Arctic and an icebreaker and the Karizma leaping about.....and then it shows penguins. Obviously the ad agency guys were asleep in the class when it was taught that penguins are only found in the southern hemisphere not in the Arctic!
	(2) Thanks