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Ola CEO Bhavish Aggarwal has shared a rendered image of the upcoming Ola electric car on his Twitter account giving an idea of how the EV would look like.
Hormazd Sorabjee pointed out that PV Electric Car business is not as easy as scooter business.
Bhavish Aggarwal replied as if automotive media is afraid of Ola Electric PV business.
Link
I don't understand why these popular figures cannot be more civil and polite in their social media interactions. These are public figures followed by thousands if not millions of people, and we wonder why social media has become so toxic. Bare minimum courtesy and respect seems to be a thing of the past.
Hormazd has a point, but if Ola has been able to churn out the Electric Scooter and catch the fancy of the public, no reason to not give a chance with respect to cars. A lot of the game changing innovations have happened because someone had the guts to 'jump before they crawled'
That was my first reaction, I have laughed at few comments from Horamzd before but to reply like how Bhavish did to an advice (sound advice) tells me that he is the one who needs the burnol.
Ola is moving exactly like Tesla during it's early days!
Meaning supply chain and quality issues, and heavy disruption with No dealers & No traditional marketing. And no problem with that as long as the buyers keep their eyes open and know what they are buying!!
But that disruption is where this burn is coming from, be it Autocar or Dealer associations
I really wish these journos & associations showed the same spirit when it came to highlighting safety flaws, quality issues, cost cutting, ancient hardware etc from manufacturers who spends big on advertisements and other marketing perks like free media cars etc..
What the Ola CEO is trying to do is to distract the public from this:
It's not even few months that the scooter deliveries began and this guy is already hopping onto a different segment. It's like him saying: "Ola is in a loss, never mind.. I'll start a new business every 6 months". Hormazd is right in pointing out that all such gimmicks by Ola is for valuation and nothing else. Can the CEO answer what will be the future of Ola? I'm sure we'll keep that a secret! :uncontrol
Quote:
Originally Posted by Rajeevraj
(Post 5244175)
I don't understand why these popular figures cannot be more civil and polite in their social media interactions. These are public figures followed by thousands if not millions of people, and we wonder why social media has become so toxic. Bare minimum courtesy and respect seems to be a thing of the past.
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They aren't civil because social media is about seeking attention. Marketing is now more important than the product. Having a public feud gets you attention and attention gets you venture capital. This is how social media is shaping society - your online following can now be directly monetized. We are losing all pretense of civility online because that's what the audience wants, keep them entertained and take a moral stance and you have yourself a following who will fight your wars for you.
Mr Hormazd has carefully developed a reputation over decades. This stature has not come easy for him. To show him BURNOL is not a decent thing to do, and is very cocky of Mr Bhavish Aggarwal. He could have given a decent reply, I feel
IMO Bhavish's post depicting an EV is merely eye candy for the masses and a marketing gimmick in the run up to the anticipated OLA IPO. The investors are looking to make an exit at insane valuations and are working overtime with the bankers, OLA Management , media and other stakeholders to generate as much hype as possible. I expect more such tweets, plugs and paid articles/new reports as we approach the IPO date.
I am not going to comment on twitter wars.
The rendering on the other hand reminded me of the chicken getting slowly cooked behind the glass in some restaurants. Imagine driving this in coastal regions or RJ/ GJ.
Sirish Chandran about the Bhavish Aggarwal tweet
Hormazd: Your scooter itself isn't completely ready right now, you're running 3 months late in deliveries. Would be better if you first focus on the existing products rather than entering a completely new segment.
Bhavish: Haha, petrol media. BURNOL!
Whose argument makes sense? Or can I say, who actually has a real argument? :uncontrol
If instead of addressing a genuine issue Bhavish prefers to dodge it using memes because he has no answer, I guess we already know who really needs burnollol:
Even Skoda treats their customers with reasonable dignity. I can't imagine how Ola is going to turn out. Will we also get Burnol memes when we complain about Ola scooters on Twitter?
Pathetic and immature response by the CEO. He's trying to mimic Elon Musk but unlike Elon, this guy has no hand on experience. If his engineering team is pissed, they could just walk out and unlike Musk, he can't do a thing to continue the project.
Feeling sorry for all those who invested in Ola. Their IPO should be avoided like the plague if he doesn't change.
Quote:
Originally Posted by deetjohn
(Post 5244191)
Ola is moving exactly like Tesla during it's early days!
Meaning supply chain and quality issues, and heavy disruption with No dealers & No traditional marketing. And no problem with that as long as the buyers keep their eyes open and know what they are buying!!
But that disruption is where this burn is coming from, be it Autocar or Dealer associations
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Except Tesla didnt start with scooters, they started with a car. What you see today started almost 15 years ago. Even Volkswagen with all its might hasnt been successful yet and the other car makers are struggling as well.
Hormazd is absolutely right when he says car are a different ball game altogether. The reply was a cheap shot for sure.
This "secret" was not aimed at customers but clearly aimed at poor investors who would go with hype rather than merit. And that response to Hormazd's tweet, when called out, clearly shows he is out of depth about the scale of manufacturing and expansion of EV car business and its related infrastructure, especially in a country like ours. A Tesla became a Tesla after almost 2 decades of knowing what to do and what not to do in the EV market, so unless Elon Musk hacked into his twitter account and responded with the "Burnol" tweet, it is a completely reckless, foolish and an immature response, especially from a "CEO".
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