Re: Ford will sell only Electric Passenger Cars in Europe from 2030 Ford: EV goals were 'too ambitious' in Europe.
That means gas engines could stick around past 2030. Quote:
Over the last few years, Ford made an aggressive push to get more EVs on the road—as did many automakers. But as seen elsewhere, companies are starting to roll back EV plans as customer demand wanes. Ford is the latest to admit it might have been too aggressive in its EV push.
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COO of Ford's Model E electrification division, Marin Gjaja: Quote:
I think customers have voted, and they told us that was too ambitious
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We don't see that going all-electric by 2030 [in Europe] is a good choice for our business or, especially, for our customers
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In this case, Gjaja cites slowing EV adoption and rising costs as the main reasons for the recent rollback. Currently, Ford only sells two EVs in Europe: The Explorer EV and the Mustang Mach-E. The new Ford Capri will go on sale later this year. Link: |