I finally got my Hatch washed here on Wednesday.
Here are my generic observations:
1. The Service Station is quite new and for the Owner Wazeem, this is a completely new venture = lack of initial knowledge. He himself agrees "don't expect so much on my first month; let me graduate; I am still solving & addressing the teething issues that happens with almost each new firm".
2. He already receives a hand-full number of cars for wash (I too notice this as I pass by this place quite often) each day due to his attractive price tags. This might earn him his minimum profit / achieve his base targets; But if Pronto needs to be established as a "Brand", they definitely must work really hard and smart and try meeting out the pit-fall points that our Fellow BHPians have listed. Expectations of a "Car-User" and "Car-Lover" will definitely be reasonably different!
3. Pronto suffers quite a heavy attrition rate. He even claims to be paying around 10K to his boys but none of them stays more than a month. This directly leads to customers facing un-trained / less-trained boys who does a poor wash-job. Customer-Handling / customer-management is almost zero due to this very same point and this is a huge "turn-off" at this place today.
4. Though they have invested a crore for the machines (they even plan to bring in some more sophisticated machinery soon), "a clean car" is all what the customer wants. No customer would want to listen to any of their in-house problems. Pronto - Are you Listening??
5. Wazeem did quote our Sankar Balan sir's case. Seems after his Team-BHP comments, they have now started using Micro-Fiber cloth for cleaning and are now charging small sized UVs (includes Yeti, Maruti Omni, etc...) at the price of Sedans instead of UV pricings. Looks like a welcomable move; Hope all other concerns are addressed soon too.
6. According to Wazeem, the brushes used in the machines are made of polyethylene which are soft and are expected to last for around 30,000 washes. I am not an expert to dig this further, may be other BHPians can throw some more light to this.
7. They are confident about their Exterior detailing aspects (especially at their prices). When demanded more about their interior detailing, they simply agree and request, "sir, please don't compare us with a brand like 3M for interiors".
Was I happy with the wash?
I took my car which was quite dusty after a 600+ kms drive. Total time spent for washing + manual wiping off at some deep / dark spots was around 15 mins (end-to-end). I am sort of "OK" (though not fully satisfied) for the less time and money spent (especially after a long dusty trip). Any day, this is better than a petrol-pump water-wash center which is more un-organised and unclean in my view.
For more professional (especially interiors) detailing, our Sidhu at 3M would be my choice too.
If Pronto lives their dream of establishing themselves as a "Good" brand by themselves in the due course of time (3 months? 6 months??), it would definitely be a "nice-to-have" feature in the neighborhood
Cheers!!
M